Trustguard.com Reviews

Based on checking the website, Trustguard.com appears to be a legitimate provider of website security solutions, aiming to boost online trust and sales for businesses.

They offer various trust seals and scanning services like PCI, malware, and SSL validation, claiming to help recoup lost sales due to cart abandonment.

The site emphasizes ease of use, affordability, and a strong track record since 2006. For businesses operating online, establishing trust is paramount, and website security plays a significant role in achieving that.

While the pursuit of legitimate business growth and securing online transactions aligns with sound principles, it’s crucial for businesses to ensure that all their operations, including marketing and sales strategies, are conducted ethically and transparently.

Find detailed reviews on Trustpilot, Reddit, and BBB.org, for software products you can also check Producthunt.

IMPORTANT: We have not personally tested this company’s services. This review is based solely on information provided by the company on their website. For independent, verified user experiences, please refer to trusted sources such as Trustpilot, Reddit, and BBB.org.

Trustguard.com Review & First Look

When you land on Trustguard.com, the immediate impression is one of security and sales focus. The site aims to address a critical pain point for online businesses: customer distrust due to security concerns. Trustguard positions itself as a solution that not only protects websites but actively increases sales by instilling confidence in visitors.

The Core Proposition

The main message is clear: “Website Security Now. More Online Sales Forever.” This bold claim sets the stage for their offerings. They highlight 15 years of experience, protecting “1,000’s of websites worldwide,” and helping them “significantly increase their online trust and sales.” This immediately tells you that their target audience is online businesses struggling with conversion rates or seeking to solidify their digital presence.

Visual Cues and Trust Signals

• Trust Seals: The website heavily features images and descriptions of their “Trust Guard Seals,” which are designed to be prominently displayed on e-commerce sites. These seals come in various colors and sizes, emphasizing their mobile-friendliness. The idea is that these visual cues act as instant trust builders for potential customers.
• “All the lights are green” simplicity: Trustguard emphasizes a user-friendly control panel, stating, “if all the lights are green, you’re protected. It’s that simple!” This suggests an intuitive interface designed for business owners who may not be deeply technical.
• Mobile App Integration: The mention of a mobile app for managing security, including PCI, Malware, and SSL scanning, indicates an effort to provide convenience and accessibility for on-the-go business management.

Trustguard.com Features

Trustguard.com offers a suite of features designed to provide comprehensive website protection and enhance customer trust.

Their services are categorized into distinct seal types and scanning capabilities, all aimed at bolstering a website’s security posture and perceived reliability.

Trust Guard Seals

These are the cornerstone of Trustguard’s offering, specifically designed to visibly communicate security to website visitors.

• Trust Guard Standard Seal: This is highlighted as their “famous” seal.
  • Placement: It can be used either “inline” within a page’s content or as a “floating seal on the bottom corner of every page,” with the latter being recommended for “optimal trust, credibility and conversion.”
  • Purpose: To build general trust across the entire website.
• Trust Guard Checkout Seal: This seal is strategically placed on shopping cart pages.
  • Purpose: To “instantly resolve any security concerns that may arise before purchase,” directly targeting cart abandonment issues. Baymard Institute’s 2020 Cart Abandonment Survey, cited by Trustguard, indicates that 1 in every 6 shoppers abandon carts due to security concerns, a significant statistic that this seal aims to mitigate.

Comprehensive Security Scanning

Trustguard combines three critical types of website security scans, essential for any online business.

• Daily PCI Scanning:
  • What it is: PCI DSS Payment Card Industry Data Security Standard compliance is crucial for any business handling credit card data. This scan checks if a website adheres to these security standards, protecting sensitive customer payment information.
  • Trustguard’s Offering: They offer a “Self-Assessment Questionnaire SAQ generator” that can be submitted to merchant providers along with passed PCI scan results, aiding businesses in their compliance efforts.
• Malware Scanning:
  • What it is: Malware malicious software can compromise a website, steal data, or redirect users to harmful sites. Daily malware scanning identifies and alerts website owners to potential infections.
  • Benefit: Protects the website’s integrity and prevents it from being blacklisted by search engines or flagged by security software, which can severely impact traffic and trust.
• SSL Validation Scans:
  • What it is: SSL Secure Sockets Layer certificates encrypt data exchanged between a user’s browser and a website, indicated by “https://” in the URL. SSL validation scans ensure the certificate is correctly installed, valid, and up-to-date.
  • Importance: Essential for protecting customer data during transmission, especially for e-commerce transactions, and builds a sense of security for visitors.

User Interface & Accessibility

• Easy-to-use interface: Trustguard emphasizes simplicity, stating their control panel is so easy that “if all the lights are green, you’re protected.” This targets users who want security without complex technical management.
• Mobile App: The availability of a mobile app allows users to manage their website security, including all three scan types, directly from their smartphones, providing flexibility and on-the-go monitoring.

Trustguard.com Pros & Cons

When evaluating Trustguard.com, it’s important to look at both the benefits it offers and any potential drawbacks or considerations for businesses.

Trustguard.com Pros

Trustguard positions itself as a solution for both security and sales, offering several compelling advantages for online businesses.

• Focus on Sales Conversion: Unlike many pure security providers, Trustguard explicitly ties its security offerings to increased sales. They highlight that their seals are “specially designed to eliminate your customer’s security concerns and improve trust, which makes customers much more likely to buy from you.”
  • Claimed Sales Boost: They cite an average 15-20% increase in potential sales for clients, with independent split testing by Conversion Fanatics reportedly showing a 19.2% increase in regular orders, 28.2% in recurring orders, and a 71.1% increase in revenue per visitor. This direct correlation to revenue is a significant draw for e-commerce businesses.
• Comprehensive Scanning: The inclusion of daily PCI, Malware, and SSL Validation scanning in a single package simplifies website security for business owners.
  • PCI Compliance Aid: Their self-assessment questionnaire SAQ generator for PCI compliance is a valuable tool for businesses handling credit card data.
  • “Total Website Protection”: The three-pronged approach addresses common security vulnerabilities.
• Ease of Use: The emphasis on a simple, “all the lights are green” control panel and a mobile app makes security management accessible even for non-technical users. This reduces the burden of complex security configurations.
• Established History: Having been in business since 2006, Trustguard claims to be “one of the oldest and most trusted website security companies online.” This long-standing presence can instill confidence in potential users.
• Directly Addresses Cart Abandonment: By providing trust seals specifically for checkout pages, they directly aim to solve the problem of customers abandoning carts due to security concerns, which is a significant issue for online retailers. According to the Baymard Institute 2020, the average cart abandonment rate is 69.82%, with security concerns being a notable factor.
• Transparent Pricing One Plan: The website states, “Our pricing is simple, upfront, and very affordable,” mentioning a single price point of $97/month for their total protection package. This can be a pro for businesses that prefer clear, all-inclusive pricing without hidden tiers.

Trustguard.com Cons

While Trustguard offers clear benefits, there are aspects that might be considered limitations or areas for further consideration for potential users.

• Limited Transparency on Scan Depth and Remediation: While Trustguard offers PCI, Malware, and SSL validation scans, the website doesn’t deeply detail the depth of these scans or the mechanisms for vulnerability remediation.
  • What happens after a scan finds an issue? The site focuses on detection “keeping intruders away,” “constantly looking for intruders” but is less explicit about how Trustguard actively assists with cleaning up malware, patching vulnerabilities, or offering hands-on support in a breach scenario beyond detection and alerts.
  • Comparison with managed security services: More advanced security providers often offer managed services that include active threat removal, incident response, and web application firewalls WAFs, which are not explicitly highlighted by Trustguard.
• One-Size-Fits-All Pricing: The current public pricing of “$97/mo” for their “Total Website Protection” might be a con for:
  • Very small businesses or startups: This price point, while “affordable” relative to potential sales increases, might still be a significant monthly expenditure for nascent businesses with limited revenue.
  • Larger enterprises with complex needs: While comprehensive, the single plan might lack the scalability or custom features that larger, more complex organizations might require e.g., dedicated security teams, advanced analytics, custom WAF rules.
• Reliance on Trust Seals for Sales Conversion: While trust seals are beneficial, the emphasis on them as the primary driver for sales increases might overshadow other crucial conversion optimization factors.
  • Beyond the Seal: User experience, website speed, clear product descriptions, competitive pricing, and strong customer service also significantly impact sales. The 15-20% boost, while attractive, might not be solely attributable to the seals in all cases.
• Limited Public Reviews from third-party sites: While Trustguard states they have “actively protected thousands of websites,” readily available, recent independent user reviews or detailed case studies on popular review platforms like G2, Capterra, or Trustpilot appear less prominent compared to some other security providers. This can make it harder for new potential customers to gauge real-world satisfaction beyond the testimonials presented on their own site.
• Cyber Insurance Partnership Details: While they mention working with “Insurance providers, including Coalition, RPS and Buckner to provide their clients with affordable Cyber Insurance solutions,” they clarify that Trustguard “is not a commercial insurance carrier or an insurance agency.”
  • Clarification Needed: Potential users would need to understand the exact terms, coverage, and application process for this cyber insurance, as it’s not directly provided by Trustguard. This adds another layer of external engagement for the client.
• No Free Tier/Extended Trial: While they offer a “free PCI & Malware Scan,” there’s no mention of a free trial for the full service, which some businesses might prefer to fully evaluate the interface and impact before committing to a monthly subscription.

Trustguard.com Alternatives

When considering website security and trust solutions, it’s beneficial to explore alternatives to Trustguard.com to find the best fit for specific business needs and budgets. Kkwaedenswil.ch Reviews

The market offers a range of providers, each with different strengths, from comprehensive security suites to specialized trust badges.

1. Sucuri

Sucuri is a well-known name in website security, offering a comprehensive suite of tools for monitoring, protection, and incident response.

• Strengths:
  • Website Application Firewall WAF: Sucuri’s WAF is a powerful tool for blocking malicious traffic and attacks before they reach your server. This proactive defense is a significant advantage.
  • Malware Removal & Cleanup: They offer a renowned malware removal service, meaning if your site gets hacked, they’ll clean it for you. This hands-on approach is invaluable for businesses without in-house security expertise.
  • DDoS Protection: Protection against Distributed Denial of Service DDoS attacks helps ensure website uptime during malicious traffic surges.
  • Performance Optimization: Their CDN Content Delivery Network helps improve website speed and performance.
• Considerations: Pricing can be higher than basic scanning services, reflecting the comprehensive nature of their managed security.
• Pricing: Starts around $199.99/year for basic plans, scaling up for more features and sites.

2. SiteLock

SiteLock provides website security, malware removal, and vulnerability patching services.

*   Automated Malware Removal: SiteLock's Smart™ Secure Malware Alert & Removal Tool often offers automated removal of malware once detected.
*   Vulnerability Scanning: Includes scanning for common website vulnerabilities like SQL injection and cross-site scripting XSS.
*   Firewall & DDoS Protection: Offers a WAF to protect against various threats and mitigate DDoS attacks.
*   Trust Seal: Similar to Trustguard, SiteLock provides a trust seal to display on websites.

• Considerations: Some users report that automated malware removal isn’t always perfect for complex infections, and deeper integrations might require developer input.
• Pricing: Varies significantly based on features, often starting from around $14.99/month for basic scans to hundreds for advanced protection.

3. DigiCert for SSL Certificates

While not a full security suite, DigiCert is a leading provider of SSL/TLS certificates, which are a foundational element of website security.

*   Industry Leader: Highly reputable and widely trusted for issuing robust SSL certificates.
*   Various Certificate Types: Offers a range of SSL certificates, including Domain Validated DV, Organization Validated OV, and Extended Validation EV, catering to different levels of assurance.
*   Strong Encryption: Provides strong encryption to protect data in transit, crucial for e-commerce and sensitive data handling.

• Considerations: DigiCert only focuses on SSL. it does not offer malware scanning, PCI compliance tools, or WAF services. It’s a foundational component, not a comprehensive security solution.
• Pricing: Varies greatly depending on the certificate type and validation level, from hundreds to thousands of dollars annually.

4. Cloudflare

Cloudflare is a comprehensive web infrastructure and website security company that offers a wide range of services.

*   CDN: Speeds up websites by caching content globally.
*   DDoS Mitigation: Excellent at protecting against DDoS attacks, even large-scale ones.
*   WAF Web Application Firewall: Offers robust WAF features to protect against common web vulnerabilities.
*   SSL: Provides free SSL certificates for all users.
*   Bot Management: Advanced tools to identify and manage malicious bot traffic.

• Considerations: Can be complex to configure for beginners, and some advanced features are part of higher-tier plans.
• Pricing: Offers a generous free plan for basic CDN and DDoS protection, with paid plans scaling up for advanced security features.

5. Trustpilot / Google Reviews for Trust Signals

While not security providers, platforms like Trustpilot and collecting Google Reviews serve as powerful social proof and trust signals.

*   Authentic Customer Feedback: Provides genuine customer reviews, which can build immense trust organically.
*   Transparency: Shows both positive and negative feedback, fostering transparency.
*   Direct Engagement: Allows businesses to respond to reviews, demonstrating commitment to customer satisfaction.

• Considerations: Requires active management, encourages customer engagement, and negative reviews need careful handling. These are supplementary to technical security and don’t replace it.
• Pricing: Basic listings are free, with paid plans for advanced analytics and features.

The choice of alternative depends on whether a business needs just a trust seal, comprehensive managed security, or specific components like a WAF or advanced malware removal.

Many businesses combine solutions e.g., Cloudflare for CDN/WAF, a separate SSL provider, and a trust badge from a review platform to build a multi-layered security and trust strategy.

Trustguard.com Pricing

Based on the information available on their website, Trustguard.com has a simple, upfront pricing model for their “Total Website Protection” package.

Total Website Protection Plan

• Cost: $97/month
• Inclusions:
  • Trust Guard Standard Seal: For general website trust.
  • Trust Guard Checkout Seal: Specifically for shopping cart pages.
  • Daily PCI Scanning: Helps with compliance for handling payment card data.
  • Daily Malware Scanning: Detects and alerts to malicious software.
  • SSL Validation Scans: Ensures proper SSL certificate installation and function.
  • Easy-to-use interface: Simplified control panel for management.
  • Mobile App: For on-the-go security management.
• Commitment: “No fine print. No Commitment.” This suggests a month-to-month subscription model, allowing businesses flexibility.

Value Proposition

Trustguard positions this $97/month investment as highly affordable, especially when considering the potential return. They claim that with a 15-20% increase in potential sales, the service “will pay for itself many times over.” Flyallover.com Reviews

• Example provided by Trustguard: “For every million dollars your company makes, Trust Guard can help you recoup the $150,000 to $200,000 that you’re currently losing to customers that are abandoning their shopping carts due to concerns about your website security.” This highlights their direct link between security and revenue.

Free Scan Offer

While there’s no explicit free trial for the full service, Trustguard does offer a free PCI & Malware Scan as a lead-in, allowing potential customers to experience a taste of their scanning capabilities before committing to the full subscription.

Pricing Comparison Context

In the broader market of website security, a $97/month price point can be seen in different lights:

• Compared to basic SSL certificates: It’s significantly more, as SSL certificates typically cost anywhere from $10 to a few hundred dollars annually. However, Trustguard offers much more than just SSL.
• Compared to comprehensive WAF + Malware Removal services: Some enterprise-grade Web Application Firewalls WAFs or managed security services can easily cost several hundred to thousands of dollars per month, especially for high-traffic sites or those requiring hands-on incident response. In that context, $97/month for three types of daily scanning and trust seals could be considered competitive for small to medium-sized businesses looking for an all-in-one package.
• Compared to the cost of a breach: The financial repercussions of a security breach data loss, regulatory fines, reputational damage, downtime can quickly escalate into hundreds of thousands or even millions of dollars. From this perspective, $97/month is a minuscule investment to mitigate such risks. For example, according to the IBM Cost of a Data Breach Report 2023, the global average cost of a data breach was $4.45 million.

The pricing strategy seems geared towards providing an accessible yet comprehensive solution for businesses primarily focused on improving trust and reducing cart abandonment through visible security assurances.

Trustguard.com vs. SiteLock

When evaluating website security solutions, it’s common to compare Trustguard.com with other prominent players like SiteLock.

Both aim to secure websites and build trust, but they approach these goals with different strengths and feature sets.

Trustguard.com

• Primary Focus: Strongly emphasizes trust seals for sales conversion in addition to core security scanning. Their value proposition directly links security improvements to increased revenue by reducing cart abandonment.
• Key Features:
  • Trust Seals: Prominently featured Standard and Checkout seals designed to visibly assure customers. This is a core differentiator.
  • Scanning: Daily PCI, Malware, and SSL Validation scans.
  • PCI Compliance Aid: Offers an SAQ generator.
  • Ease of Use: Stresses a simple control panel and mobile app.
• Malware Remediation: The website implies detection and alerts, but it’s less explicit about automated or hands-on malware removal services once an infection is found. The focus is more on prevention and trust building.
• Pricing: A single, transparent plan at $97/month, which includes all main features.
• Target Audience: Businesses seeking to directly impact sales by displaying visible trust signals and requiring fundamental, comprehensive scanning.

SiteLock

• Primary Focus: Comprehensive website security, including proactive protection, automated malware removal, and vulnerability patching.
  • Malware Detection & Removal: Known for automated malware scanning and cleaning SiteLock Smart™. This is a strong selling point for businesses concerned about being infected.
  • Vulnerability Scanning: Identifies common website vulnerabilities beyond just malware.
  • Web Application Firewall WAF: Provides a WAF to filter malicious traffic and protect against attacks like SQL injection and XSS.
  • DDoS Protection: Offers protection against denial-of-service attacks.
  • Content Delivery Network CDN: Helps improve website performance and speed.
  • Trust Seal: Also offers a trust seal, but it’s typically positioned as a consequence of their security services, rather than the primary value driver for sales.
• Malware Remediation: SiteLock is generally more explicit about its automated malware removal capabilities, which means less manual work for the website owner if a breach occurs.
• Pricing: Tends to be tiered, with different plans offering varying levels of features and protection, from basic scanning to advanced WAF and removal services. This can lead to a wider range of price points.
• Target Audience: Businesses prioritizing hands-off malware removal, proactive WAF protection, and overall robust security infrastructure.

Key Differentiators

• Sales vs. Security-Centric: Trustguard leans heavily into the sales conversion aspect, using security as the mechanism. SiteLock is primarily a security solution, with trust as a byproduct of a secure site.
• Malware Remediation: SiteLock typically offers more hands-on or automated malware removal post-detection, while Trustguard’s emphasis is on detection and validation. If a site is hacked, SiteLock generally takes a more active role in cleaning it up.
• WAF: SiteLock includes a WAF in many of its plans, offering a layer of proactive defense against attacks before they reach the website. Trustguard’s offerings, as described, focus more on scanning for existing vulnerabilities and validations.
• Pricing Model: Trustguard offers a single, all-inclusive plan. SiteLock provides tiered plans, which can offer more flexibility for different budgets but also require more careful feature comparison.

Ultimately, the choice between Trustguard.com and SiteLock depends on a business’s specific priorities.

If the primary goal is to visibly boost customer confidence and sales through clear trust signals while ensuring fundamental scans, Trustguard might be a strong fit.

If the priority is comprehensive, automated malware removal, proactive WAF protection, and a robust security infrastructure, SiteLock might be the preferred option.

It’s crucial for businesses to assess their unique security posture, technical capabilities, and conversion goals.

How to Cancel Trustguard.com Subscription

Based on typical subscription models and the “No Commitment” statement on Trustguard.com’s pricing page, cancelling a Trustguard.com subscription should be straightforward. Permild-rosengreen.dk Reviews

While the website doesn’t explicitly detail a step-by-step cancellation process, most online services offer cancellation through their customer portal or by contacting support.

Here’s a general approach based on industry standards and the information available:

1. Check Your Account / Control Panel

The most common method for managing and canceling subscriptions is through your user account or control panel.

• Login: Access your Trustguard.com account by logging in with your credentials.
• Navigate to Billing/Subscription Settings: Look for sections like “Billing,” “Subscriptions,” “My Account,” or “Settings.” Within these sections, there is usually an option to manage your current plan or subscription.
• Cancellation Option: There should be a clear button or link to “Cancel Subscription,” “Manage Plan,” or “Downgrade.” Follow the on-screen prompts to complete the cancellation process. You may be asked for a reason for cancellation or confirmation.

2. Contact Customer Support

If you cannot find a direct cancellation option within your account, or if you prefer direct assistance, contacting Trustguard’s customer support is the next step.

• Contact Information: The Trustguard.com website provides contact details:
  • Sales: 877 651 9621
  • Main Line: 877 848 2731
  • Email: or
• Preferred Method: For subscription changes, email or a phone call to the main line is typically more effective than sales inquiries.
• Information to Provide: Have your account details ready, such as your username, email associated with the account, and possibly your customer ID if you have one. Clearly state your intention to cancel your subscription.
• Request Confirmation: Always request a confirmation email or reference number for your cancellation. This serves as proof that you initiated the cancellation on a specific date.

Important Considerations:

• Billing Cycle: Understand your current billing cycle. If you cancel mid-cycle, you may not receive a refund for the unused portion of the month, as per common subscription terms. The “No Commitment” suggests you can cancel anytime, but the service typically runs until the end of the current billing period.
• Data Retention: Inquire about what happens to your scan data or settings after cancellation.
• Reactivation: If you might want to use Trustguard in the future, understand the process for reactivating a canceled account.

Given Trustguard’s emphasis on “No Commitment,” they likely aim to make the cancellation process as simple as possible to maintain a positive customer experience, even for departing users.

How to Cancel Trustguard.com Free Scan

Trustguard.com offers a “Free PCI & Malware Scan” as a way for potential customers to try out their services.

This is not a recurring subscription that needs cancellation in the same way a paid plan does.

Therefore, there isn’t a “cancellation” process for the free scan itself.

Here’s how to understand and approach the free scan:

What the Free Scan Is:

• One-time Service: The free scan is a one-time service where you input your website URL, and Trustguard performs a basic PCI and malware scan.
• Lead Generation Tool: It serves as a tool for Trustguard to demonstrate its capabilities and potentially convert users into paying subscribers for their “Total Website Protection” plan.
• No Obligation: There is no explicit obligation or automatic enrollment into a paid plan after utilizing the free scan.

Why You Don’t Need to “Cancel” It:

• Not a Subscription: Since it’s not a trial linked to an automatic conversion to a paid subscription, there’s no ongoing billing or commitment to cancel.
• No Data Collected for Billing: When you use the free scan, you’re typically only providing your website URL and possibly an email address to receive the results. No payment information is collected, so there’s nothing to “cancel” financially.

What to Expect After the Free Scan:

• Scan Results: You will likely receive an email with the results of your PCI and malware scan, highlighting any vulnerabilities or issues found.
• Follow-up Communication: Trustguard will likely follow up with you via email or potentially a phone call if you provided your number to discuss the scan results and encourage you to sign up for their paid “Total Website Protection” plan. This is standard practice for lead generation.

If You Wish to Stop Receiving Communications:

If your concern is about receiving marketing emails or calls after using the free scan, you can: Upcare.dk Reviews

• Unsubscribe from Emails: All legitimate marketing emails should include an “unsubscribe” link at the bottom. Clicking this link will allow you to opt out of future marketing communications from Trustguard.
• Request to be Removed from Call Lists: If you receive a sales call, you can politely request that your number be removed from their calling list.

In summary, you don’t need to formally “cancel” the Trustguard.com free scan because it’s not a recurring service or a trial that auto-renews.

Your primary action, if you wish to discontinue interaction, would be to manage your communication preferences after receiving the scan results.

Trustguard.com with Shopper Approved

What is Shopper Approved?

Shopper Approved is a customer rating and review platform that helps businesses collect, manage, and display customer reviews and ratings for products and services.

• Core Function: It enables businesses to gather verified reviews from actual customers.
• Trust Signals: Displays star ratings and testimonials, often through widgets or seals, on business websites and search engine results e.g., Google Seller Ratings.
• Impact: Authentic customer reviews are a powerful form of social proof, directly influencing purchasing decisions and building credibility. According to a BrightLocal survey, 89% of consumers are likely to use a business that responds to all of its reviews.

The Synergy between Trustguard and Shopper Approved

The collaboration between Trustguard and Shopper Approved makes sense because they both contribute to the overarching goal of increasing online sales through trust.

• Trustguard’s Role: Focuses on technical security and perceived security through its seals and scanning results. It assures customers that their data is safe, the website is free from malware, and transactions are secure. This addresses security concerns, which, as Trustguard highlights, lead to cart abandonment.
• Shopper Approved’s Role: Focuses on social proof and product/service credibility through authentic customer reviews. It assures customers that the business delivers good products/services and provides positive customer experiences.
• Combined Impact: By integrating both, a website can present a multi-faceted trust signal:
  • “My data is safe here” Trustguard: The security seals visually confirm that the website is protected from technical threats.
  • “Other people had a good experience buying from here” Shopper Approved: The review ratings and testimonials confirm that the business is reputable and delivers on its promises.
  • Holistic Trust-Building: This combination creates a more robust trust environment for potential customers. A secure site with poor reviews won’t convert well, just as a site with great reviews but visible security flaws will deter buyers. The combination aims to mitigate both.

How it Benefits Businesses

For businesses using both services, the integration can:

• Maximize Conversion Rates: Address both technical security concerns and social credibility concerns simultaneously, potentially leading to higher conversion rates.
• Enhance Online Reputation: Combine proactive security measures with transparent customer feedback.
• Improve SEO: Google Seller Ratings, often driven by review platforms like Shopper Approved, can improve click-through rates from search results.
• Streamline Trust Management: Instead of managing disparate trust-building efforts, a business can leverage partners that complement each other.

While Trustguard focuses on the “behind-the-scenes” security and immediate visual trust through its seals, Shopper Approved validates the overall business experience through customer voice.

Together, they aim to create a comprehensive shield of trustworthiness for online consumers.

Frequently Asked Questions

What exactly is Trustguard.com?

Trustguard.com is a website security service that provides various trust seals and scanning solutions, including daily PCI, malware, and SSL validation scans, aiming to enhance online trust and increase sales for businesses.

How does Trustguard.com help increase online sales?

Trustguard.com claims to increase online sales by displaying visible trust seals on websites and checkout pages, which are designed to eliminate customer security concerns and improve confidence, thereby reducing cart abandonment.

Is Trustguard.com a legitimate company?

Yes, Trustguard.com appears to be a legitimate company, stating they have been in business since 2006 and have protected thousands of websites. Blindpigmedia.co.uk Reviews

What types of security scans does Trustguard offer?

Trustguard offers three main types of security scans: daily PCI scanning, daily malware scanning, and SSL validation scans.

What is a Trust Guard Standard Seal?

A Trust Guard Standard Seal is a prominently displayed graphic that can be placed on various pages of a website inline or floating to build general trust and credibility with visitors.

What is a Trust Guard Checkout Seal?

A Trust Guard Checkout Seal is specifically designed to be displayed on shopping cart pages to address and resolve any security concerns customers might have immediately before making a purchase.

Does Trustguard.com help with PCI compliance?

Yes, Trustguard.com states that they can help with PCI compliance by offering a Self-Assessment Questionnaire SAQ generator that businesses can use with their passed PCI scan results to submit to their merchant provider.

How much does Trustguard.com cost?

Trustguard.com’s “Total Website Protection” plan costs $97 per month, which includes all their main features like seals and daily scanning services.

Is there a free trial for Trustguard.com?

While Trustguard.com does not explicitly mention a free trial for their full service, they do offer a free PCI & Malware Scan.

How do I cancel my Trustguard.com subscription?

You can typically cancel your Trustguard.com subscription by logging into your account and navigating to the billing or subscription settings, or by contacting their customer support via phone or email.

What is the reported sales lift from using Trustguard Seals?

According to Trustguard.com, independent split testing by Conversion Fanatics found that adding Trust Guard Seals resulted in a 19.2% increase in regular orders, 28.2% in recurring orders, and 71.1% increase in revenue per visitor, with their clients averaging similar results.

Does my hosting provider protect my website entirely?

No, Trustguard.com states that while hosting providers protect the server your website is on, they do not directly protect your individual website from vulnerabilities or malware, similar to a property manager securing a building but tenants being responsible for their own apartments.

What is the difference between External Scanning, Internal Scanning, and SSL?

Trustguard explains: External Scanning is like outer walls preventing intruders, Internal Scanning is like security guards looking for unusual activity inside, and SSL is like armored trucks securely moving data to and from the website. 303ow.team Reviews

What are common reasons for cart abandonment that Trustguard addresses?

Trustguard specifically addresses cart abandonment caused by customer concerns over website security, citing statistics that 1 in every 6 shoppers abandon carts due to such concerns.

How long has Trustguard been in business?

Trustguard.com states they opened their doors in 2006, making them one of the oldest website security companies online.

Does Trustguard.com offer cyber insurance?

Trustguard.com works with insurance providers like Coalition, RPS, and Buckner to offer their clients affordable Cyber Insurance solutions, but they clarify that they are not an insurance carrier and do not issue policies directly.

Can I manage Trustguard.com security from my phone?

Yes, Trustguard.com offers a mobile app that allows users to manage their website security, including PCI Scanning, Malware Scanning, and SSL Validation Scanning, directly from their smartphone.

How does Trustguard.com compare to SiteLock?

Trustguard focuses heavily on visible trust seals to boost sales and offers core scanning, while SiteLock is known for more comprehensive, automated malware removal, vulnerability patching, and WAF services.

What are some alternatives to Trustguard.com for website security?

Alternatives include Sucuri for comprehensive security and malware removal, SiteLock for automated security and WAF, DigiCert for SSL certificates, and Cloudflare for CDN, DDoS protection, and WAF.

Why is website security important for online businesses?

Website security is crucial for online businesses to protect customer data, prevent breaches, maintain website uptime, avoid blacklisting by search engines, and build customer trust, which directly impacts sales and reputation.