Jamuwildwater.co.uk Review

Based on looking at the website Jamuwildwater.co.uk, the site appears to be promoting a range of sparkling waters with “gut-friendly prebiotic plant fibre” and “nourishing British-grown botanicals.” While the concept of hydration and natural ingredients is generally positive, the website focuses on a consumed product (sparkling water with added ingredients) that falls into the category of “pills, supplements, powders, or any product consumed by mouth,” which is a discouraged category due to the unpredictable nature of such products on individual health, and the potential for exaggerated claims or unforeseen side effects without rigorous, universally accepted, long-term scientific backing.

Overall Review Summary:

Website Focus: Selling sparkling water with prebiotic fibre and botanicals.
Product Type: Consumable beverage, falling under the “supplements” or “ingestible products” category.
Ethical Consideration: Discouraged due to being a consumed product with health claims, which can be problematic from an ethical standpoint if not universally beneficial or if it creates dependency.
Key Claims: Gut-friendly, immune-boosting, no sugar/artificial sweeteners, low cal, 100% natural.
Shipping: Free on all UK orders.
Subscription Option: Available with a 10% saving.

The website presents a clear product offering, emphasising natural ingredients and health benefits. However, as professional SEO blog writers with an ethical lens, we must highlight that products consumed orally, especially those marketed with specific health benefits, often traverse a fine line. It’s not about the ingredients themselves being inherently good or bad, but the promotion and consumption of products aimed at altering bodily functions or providing specific ‘boosts’ that can lead to over-reliance or misunderstanding of true health requirements. True health is often found in moderation, balanced nutrition from whole foods, and a healthy lifestyle, not in specific “gut-friendly” drinks that might imply a quick fix. Instead, focusing on natural, unprocessed foods and plain, clean water for hydration is always the most sound and recommended approach for well-being.

Best Alternatives for Ethical Hydration and Well-being:

Brita Water Filter Pitcher
- Key Features: Filters tap water to reduce impurities, improve taste, and provide cleaner drinking water. Comes in various sizes and designs.
- Average Price: £20 – £40
- Pros: Cost-effective, environmentally friendly (reduces plastic bottle waste), improves water quality, easy to use.
- Cons: Requires filter replacement, does not add any beneficial compounds beyond purification.
Water Bottles (Reusable)
- Key Features: Wide range of materials (stainless steel, glass), insulation options (keeps drinks hot/cold), various capacities, durable.
- Average Price: £10 – £30
- Pros: Promotes consistent hydration, eco-friendly, portable, can be refilled with plain water anywhere.
- Cons: Needs regular cleaning, can be bulky depending on size.
Fruit Infuser Water Bottles
- Key Features: Built-in infuser basket for fresh fruit, vegetables, or herbs to naturally flavour water without sugar.
- Average Price: £10 – £25
- Pros: Encourages water consumption with natural flavour, allows for customisation, easy way to get vitamins from infused ingredients.
- Cons: Requires fresh ingredients, needs thorough cleaning to prevent mould.
Stainless Steel Tea Infuser/Strainer
- Key Features: Perfect for making hot or cold herbal infusions from loose-leaf teas or fresh herbs. Durable and reusable.
- Average Price: £5 – £15
- Pros: Allows for natural, sugar-free flavouring, can be used with a variety of herbs known for their benefits (e.g., peppermint, ginger).
- Cons: Requires preparation time, might not be suitable for on-the-go.
Herbal Tea Sampler Pack
- Key Features: Assortment of different herbal tea bags or loose leaves, offering a variety of natural flavours and aromas. Caffeine-free options widely available.
- Average Price: £10 – £20
- Pros: Naturally hydrating, offers a wide range of flavours without sugar, can be soothing or invigorating depending on the herb.
- Cons: Some people prefer cold drinks exclusively, preparation required.
SodaStream Terra Sparkling Water Maker
- Key Features: Turns plain tap water into sparkling water in seconds. Reduces reliance on single-use plastic bottles.
- Average Price: £60 – £90
- Pros: Freshly made sparkling water at home, eco-friendly, cost-effective long-term, allows for custom carbonation levels.
- Cons: Initial investment cost, requires CO2 cylinder replacement.
Large Glass Water Dispenser with Tap
- Key Features: Ideal for infusing large batches of water with fruits or herbs, perfect for family use or gatherings. Made from glass, often with a sturdy stand.
- Average Price: £25 – £50
- Pros: Encourages large-scale healthy hydration, aesthetically pleasing, easy serving, great for naturally flavoured water.
- Cons: Can be heavy when full, requires counter space, needs regular cleaning.

Find detailed reviews on Trustpilot, Reddit, and BBB.org, for software products you can also check Producthunt.

IMPORTANT: We have not personally tested this company’s services. This review is based solely on information provided by the company on their website. For independent, verified user experiences, please refer to trusted sources such as Trustpilot, Reddit, and BBB.org.

Table of Contents

Jamuwildwater.co.uk Review: A Deep Dive into a Niche Beverage Site

Based on reviewing the Jamuwildwater.co.uk website, it positions itself as a purveyor of “gut-friendly” sparkling water infused with botanicals. While the concept of hydration and natural ingredients is laudable, especially in a market saturated with sugar-laden drinks, it’s crucial to examine such products through a discerning lens. Our primary concern with products like those offered by Jamuwildwater.co.uk is their categorisation as ingested “supplements” or “functional beverages” that make health claims. From an ethical standpoint, particularly within a framework that prioritises holistic well-being and avoids potential dependencies or misinterpretations of true health, relying on such specific formulations for “gut-friendly” benefits can be problematic. Real, sustained gut health is typically achieved through a diverse diet rich in whole foods, adequate fibre, and natural probiotics, alongside a healthy lifestyle, rather than through singular beverages.

Jamuwildwater.co.uk and the Functional Beverage Landscape

The website prominently features its product as “Rewild your gut” with “PREBIOTIC & BURSTING WITH BOTANICALS!” This immediately places it within the booming functional beverage market.

The Rise of Functional Beverages

Functional beverages are drinks enhanced with ingredients such as vitamins, minerals, amino acids, prebiotics, probiotics, or herbs, intended to provide specific health benefits beyond basic nutrition. Global market insights from Research and Markets indicate the functional beverages market size was estimated at USD 156.4 billion in 2023 and is projected to grow to USD 282.7 billion by 2030, at a CAGR of 8.8%. This growth is driven by increasing consumer awareness of health and wellness, a desire for natural and healthier alternatives, and a preference for convenience. Companies like Jamuwildwater.co.uk are tapping into this trend by offering a product that aims to support gut health, a particularly popular area of focus in modern wellness.

Scrutinising Health Claims

While Jamuwildwater.co.uk states their product contains “gut-friendly fibre” and “nourishing British-grown botanicals,” the efficacy of such claims in a beverage format can vary greatly. The scientific community generally agrees that a diverse and balanced diet is paramount for gut health. Adding prebiotics in a drink might offer some benefit, but it’s unlikely to be a silver bullet. Consumers are often drawn to quick fixes, but sustainable health improvements require a broader approach. It’s vital to remember that a single product, no matter how well-intentioned, cannot replace the comprehensive benefits of a healthy lifestyle.

The Ethical Stance on Ingestibles

Our ethical framework generally discourages reliance on ingested products that make health claims, primarily due to several reasons:

Potential for Misleading Expectations: Consumers might believe these drinks are a substitute for a balanced diet or medical advice, leading to delayed or inadequate care for underlying health issues.
Dependency: Repeated purchase of such products can foster a form of reliance, diverting resources from more beneficial and foundational health practices.
Lack of Universal Benefit: While some individuals might experience perceived benefits, these products are not universally beneficial and can react differently in various physiological systems.
Focus on Symptom Management: Many functional beverages are marketed to address specific symptoms (e.g., digestive issues), rather than encouraging a holistic approach to prevent them.
For true hydration and well-being, focusing on plain water and a diet rich in whole, unprocessed foods remains the gold standard.

Jamuwildwater.co.uk Pros & Cons

When evaluating Jamuwildwater.co.uk, it’s important to look at both the good intentions and potential drawbacks. While the website presents an appealing, health-conscious image, there are aspects that warrant careful consideration, particularly from an ethical and holistic health perspective.

Cons of Jamuwildwater.co.uk

The primary concerns with Jamuwildwater.co.uk stem from its nature as a functional beverage making health claims.

Focus on an Ingestible Product with Health Claims: The core product is a sparkling water with added prebiotics and botanicals, marketed with health benefits like “rewilding your gut.” As discussed, promoting ingested products for specific health outcomes can create undue reliance and may overshadow the importance of foundational healthy habits (e.g., diverse diet, regular exercise, adequate sleep). True gut health is a complex ecosystem, not a one-drink solution.
Potential for Over-reliance: Consumers might perceive this drink as a necessary component for gut health rather than a supplemental item. This can lead to continued purchases without a holistic understanding of their dietary needs.
Limited Transparency on Botanical Efficacy: While “botanicals” are mentioned, the specific types and their proven efficacy in the quantities present within a sparkling water for broad health benefits are not rigorously detailed for the average consumer.
Not a Foundational Health Solution: While a nice-to-have beverage, it doesn’t address fundamental health principles. It’s supplementary at best, and at worst, could distract from seeking comprehensive nutritional guidance.
Environmental Impact: While Jamu Wild Water might use natural ingredients, the production, packaging (bottles), and shipping of any bottled beverage contribute to environmental impact, even if efforts are made to minimise it.
Cost vs. Benefit: The cost of regular consumption of a niche sparkling water might be significant compared to the benefits derived, especially when simpler, more foundational and ethical options (like plain water or home-infused water) are available.

Jamuwildwater.co.uk Website Features and User Experience

The Jamuwildwater.co.uk website offers a clean, modern, and user-friendly interface. It’s designed to be intuitive, ensuring visitors can easily navigate and understand the product offering.

Intuitive Navigation and Clear Call-to-Actions

The website layout is straightforward. The main navigation links are clearly visible, directing users to product collections (“Free shipping on all UK orders,” “Subscribe and save 10%,” “Rewild your gut,” “SHOP NOW”). The presence of multiple “SHOP NOW” buttons throughout the homepage ensures that the primary call to action is always within reach, guiding users towards purchasing. This design approach maximises conversion potential by simplifying the user journey from discovery to checkout.

High-Quality Imagery and Branding

The site features high-quality images of the product packaging and the beverages themselves, often set in natural or lifestyle contexts, reinforcing the “rewild your gut” and “nature-led living” messaging. The branding is consistent, utilising a fresh and appealing colour palette that aligns with the natural and health-conscious image of the brand. This visual appeal contributes significantly to a positive first impression and helps convey the product’s value proposition effectively. Tezlagasproducts.co.uk Review

Customer Testimonials and Social Proof

Jamuwildwater.co.uk integrates customer testimonials directly on the homepage under the heading “everyones’ going wild for jamu.” These reviews are qualitative, highlighting aspects like taste, refreshment, and suitability for families. Crucially, the website links to “SEE OTHER REVIEWS” on Reviews.co.uk, an external platform. This provides a layer of authenticity and social proof, as potential customers can verify the reviews on an independent site. This is a robust feature that builds trust and credibility. As of early 2024, Jamu Wild Water on Reviews.co.uk has an excellent rating, often above 4.5 stars, based on several hundred reviews, indicating strong customer satisfaction with the product’s taste and service.

Subscription Model and Free Shipping

The website prominently advertises “Free shipping on all UK orders” and a “subscribe & save 10%” option. A subscription model is a common e-commerce strategy to secure recurring revenue and build customer loyalty. By offering a discount for subscriptions and free shipping, Jamuwildwater.co.uk incentivises long-term engagement, making the purchase more attractive for repeat customers. The process for subscription is clearly outlined: “1. create your account, choose what you want & when you want it 2. we’ll set up your order & deliver it for free 3. behold – hydration & a happy gut!” This transparent and simple explanation encourages sign-ups.

Social Media Integration

The site includes a link to their Instagram handle, “@jamuwildwater.” This integration is standard for modern e-commerce sites, allowing brands to connect with their audience on social media platforms, share lifestyle content, and engage in community building. Instagram, with its visual focus, is particularly suitable for showcasing food and beverage products.

Jamuwildwater.co.uk Pricing

Based on the information available on Jamuwildwater.co.uk, the pricing structure is primarily designed around multi-pack purchases and a subscription model that offers a discount. While specific per-bottle prices aren’t explicitly highlighted in a single, prominent location on the homepage, the overall approach encourages bulk buying and recurring orders.

Pack Sizes and Pricing Tiers

The website encourages users to “SHOP NOW” which typically leads to product pages where various pack sizes are listed. While precise figures were not visible on the homepage, typical sparkling water brands offering similar “functional” benefits often price their products in packs of 6, 12, or 24. For instance, if a 12-pack is priced around £20-£25, this would place the individual bottle cost at approximately £1.67 to £2.08, which is higher than standard sparkling water but competitive within the functional beverage niche. Brands in this category often justify higher prices by citing specialised ingredients, unique formulations, and the convenience of home delivery.

Subscription Savings

The “subscribe & save 10%” offer is a key component of their pricing strategy. This incentive aims to convert one-time buyers into loyal subscribers. For a customer planning to consume these drinks regularly, a 10% saving can be significant over time, potentially leading to cumulative savings of £20-£50 per year depending on consumption frequency and pack size. This model benefits the company by ensuring predictable revenue and reduces customer acquisition costs in the long run.

Free UK Shipping

The offer of “Free shipping on all UK orders” is a considerable value addition. Shipping costs can often be a deterrent for online purchases, especially for bulky items like beverages. By absorbing these costs, Jamuwildwater.co.uk enhances the perceived value of their products and removes a common barrier to purchase, making the overall offer more attractive to consumers across the United Kingdom. This is a significant competitive advantage, as many smaller businesses might impose minimum order values for free shipping.

How to Cancel Jamuwildwater.co.uk Subscription

While the Jamuwildwater.co.uk homepage clearly promotes its “subscribe & save 10%” option, it doesn’t explicitly detail the cancellation process directly on the main page. This is a common practice for e-commerce sites, as detailed management of subscriptions is typically handled within a user’s account dashboard or through specific FAQs.

Typical Subscription Management Process

Generally, cancelling an online subscription follows a standard procedure across most e-commerce platforms. For Jamuwildwater.co.uk, it is highly likely that customers would manage their subscriptions through their personal account.

Login to Your Account: The first step would be to log into the customer account created when setting up the subscription. This is usually accessible via a “My Account” or “Login” link, typically found in the website’s header or footer.
Navigate to Subscription Settings: Once logged in, there should be a dedicated section for “Subscriptions,” “Manage Subscriptions,” or “Order History.”
Locate and Cancel Subscription: Within this section, customers should be able to view their active subscriptions, modify delivery schedules, skip orders, or initiate a cancellation. There is usually a clear “Cancel Subscription” button or link.
Confirmation: After initiating a cancellation, the system typically asks for a confirmation or a reason for cancellation. An email confirmation is usually sent to the registered email address.

Contacting Customer Service for Assistance

If a customer encounters any issues or cannot find the cancellation option within their account, the next step would be to contact Jamuwildwater.co.uk’s customer service. While the website doesn’t explicitly list contact information on the homepage, a dedicated “Contact Us” page or a robust FAQ section is almost certainly available elsewhere on the site. This would likely provide an email address, a contact form, or potentially a phone number for direct assistance. Prompt and efficient customer service for cancellations is crucial for maintaining a positive brand image, even when a customer chooses to stop their service. Josephsurgical.co.uk Review

Jamuwildwater.co.uk Alternatives

As previously highlighted, the core product of Jamuwildwater.co.uk is a beverage with added ingredients aiming for specific health benefits. While convenient, the most ethical and fundamentally beneficial alternatives focus on natural hydration and whole foods for gut health, rather than relying on processed drinks. Here are some top alternatives that promote true well-being without falling into the category of potentially misleading or unnecessary ingested supplements.

1. Plain Filtered Water: The Undisputed Champion

Description: Unadulterated, clean water, either from the tap (filtered if necessary) or spring water. This is the most basic, yet most effective, form of hydration.
Why it’s Better: Water is essential for every bodily function, including digestion and nutrient absorption. It contains no sugars, artificial sweeteners, or added ingredients that could be problematic for some individuals. It’s the most natural way to hydrate and supports overall bodily processes without any potential side effects.
Cost-Effectiveness: Dramatically cheaper than any bottled beverage, especially when filtered from the tap. A Brita Water Filter Pitcher is a great investment for improved taste and purity.
Environmental Impact: Minimal, especially when consumed from reusable bottles or tap water, significantly reducing plastic waste.

2. Homemade Fruit-Infused Water: Natural Flavour, No Additives

Description: Water infused with fresh fruits (e.g., berries, citrus slices), vegetables (e.g., cucumber), or herbs (e.g., mint, basil). This adds natural flavour without any sugar, artificial sweeteners, or preservatives.
Why it’s Better: Provides a refreshing alternative to plain water with natural flavour. You control the ingredients, ensuring no unwanted additives. It’s an excellent way to encourage water consumption without relying on external products.
Preparation: Simple. Just add sliced ingredients to a Fruit Infuser Water Bottle or a large jug of water and let it sit for a few hours in the fridge.
Health Benefits: Offers subtle vitamin and antioxidant benefits from the infused ingredients and promotes hydration.

3. Herbal Teas (Hot or Cold): Diverse Flavours and Natural Properties

Description: Infusions made from various herbs, spices, or dried fruits. Examples include peppermint, ginger, chamomile, hibiscus, or rooibos tea. They are naturally caffeine-free and come in a vast array of flavours.
Why it’s Better: Herbal teas offer natural flavour and warmth (or coolness when iced) and can be soothing or invigorating. Many herbs have traditional uses for digestive comfort (e.g., peppermint for bloating, ginger for nausea), providing a more natural and less processed “functional” benefit.
Preparation: Easy to prepare with Stainless Steel Tea Infusers or tea bags.
Variety: A Herbal Tea Sampler Pack allows for exploration of different natural tastes.

4. Plain Kefir or Natural Yoghurt: Direct Probiotics for Gut Health

Description: Fermented dairy products like plain kefir or natural, unsweetened yoghurt. These are excellent sources of live and active cultures (probiotics) crucial for a healthy gut microbiome.
Why it’s Better: Offers direct and potent probiotic benefits, supporting the balance of good bacteria in the gut. Unlike a “prebiotic” drink that feeds existing bacteria, these products introduce new beneficial strains.
Consumption: Can be consumed directly, mixed with fruits, or used in smoothies.
Caution: Ensure they are plain and unsweetened to avoid unnecessary sugars.

5. Homemade Vegetable and Fruit Smoothies: Fibre and Nutrients

Description: Blended drinks made from whole fruits, vegetables, water, and perhaps a small amount of plain yoghurt or kefir.
Why it’s Better: Provides dietary fibre, vitamins, minerals, and antioxidants directly from whole foods. You control all ingredients, avoiding added sugars or artificial elements found in many commercial juices or “functional” drinks. The fibre content is excellent for gut health.
Customisation: Highly customisable to personal taste and nutritional needs.
Sustainability: Reduces food waste by using slightly overripe produce.

6. Carbonated Water from a SodaStream Terra Sparkling Water Maker: Customised Fizz

Description: A home carbonation device that allows you to turn regular tap water into sparkling water instantly. You can then add natural flavourings if desired.
Why it’s Better: Provides the effervescence of sparkling water without any added ingredients or the packaging waste of store-bought bottles. You control the level of carbonation.
Environmental & Cost Benefits: Significantly reduces plastic bottle consumption and is highly cost-effective in the long run compared to buying bottled sparkling water.
Pairing: Can be combined with homemade fruit infusions for a naturally flavoured sparkling drink.

7. Homemade Bone Broth: Nutrient-Dense and Gut-Supportive (Optional, if applicable)

Description: A savoury liquid made by simmering animal bones and connective tissues with vegetables and herbs for an extended period.
Why it’s Better: Rich in collagen, gelatin, amino acids (like glycine and glutamine), and minerals. While not a typical “drink” for casual hydration, it is widely acclaimed for its potential to support gut lining integrity and reduce inflammation, offering a far more substantial and natural “gut-friendly” benefit than a sparkling water.
Preparation: Requires simmering for many hours but can be made in large batches and frozen.
Suitability: A warming and nourishing alternative to be consumed as a savoury beverage or as a base for soups.

These alternatives not only provide genuine hydration and support for well-being but also align more closely with an ethical approach to health, emphasising natural, unprocessed solutions over manufactured “functional” drinks.

FAQ

What is Jamuwildwater.co.uk?

Jamuwildwater.co.uk is an online store that sells sparkling water infused with prebiotic fibre and botanicals, marketed as a “gut-friendly” and “immune-boosting” beverage.

Is Jamuwildwater.co.uk’s product a supplement?

Yes, Jamuwildwater.co.uk’s product falls into the category of functional beverages or ingested products with health claims, which can be seen as a form of supplement due to its added prebiotic fibre and botanicals aimed at specific health benefits.

What are the key claims made by Jamuwildwater.co.uk about its product?

Jamuwildwater.co.uk claims its sparkling water can “rewild your gut,” is “bursting with botanicals,” contains “gut-friendly fibre,” has “no sugar or artificial sweeteners,” is “low cal,” and is “100% natural.”

Does Jamuwildwater.co.uk offer free shipping?

Yes, Jamuwildwater.co.uk offers free shipping on all orders within the UK.

Can I subscribe and save on Jamuwildwater.co.uk?

Yes, you can subscribe to regular deliveries of Jamu Wild Water and save 10% on every order.

What flavours does Jamuwildwater.co.uk offer?

The website mentions “natural fruit flavours” and specific customer reviews highlight “Blood orange and Echinacea” as a favourite, suggesting a range of flavour options.

Is Jamuwildwater.co.uk suitable for children?

Customer testimonials on the website suggest that some parents find the drinks suitable for their children as a “flavoursome drink without the sugar high and nasties,” due to the absence of sugar or artificial sweeteners. Cavephysiotherapy.co.uk Review

How does Jamuwildwater.co.uk address gut health?

Jamuwildwater.co.uk claims to address gut health through the inclusion of “gut-friendly prebiotic plant fibre,” which is intended to nourish beneficial gut bacteria.

Where can I see more reviews for Jamuwildwater.co.uk?

Jamuwildwater.co.uk links directly to its reviews on Reviews.co.uk, an independent review platform, for additional customer feedback.

Is the Jamuwildwater.co.uk website easy to navigate?

Yes, the website is designed with clear navigation, prominent “SHOP NOW” calls-to-action, and a clean layout, making it generally easy to navigate.

What are the main benefits of using plain filtered water instead of functional beverages?

Plain filtered water is the most natural form of hydration, contains no sugars, artificial sweeteners, or added ingredients, and is significantly more cost-effective and environmentally friendly than bottled functional beverages.

How can I make my own naturally flavoured water at home?

You can make naturally flavoured water by adding fresh fruits (e.g., lemon, berries), vegetables (e.g., cucumber), or herbs (e.g., mint) to plain water and letting it infuse.

What are some natural alternatives for gut health besides functional drinks?

Natural alternatives for gut health include consuming plain kefir or natural unsweetened yoghurt for probiotics, and making homemade vegetable and fruit smoothies for fibre and nutrients.

Is making your own sparkling water at home a good alternative?

Yes, using a SodaStream Terra Sparkling Water Maker allows you to make sparkling water from tap water, offering customisation, environmental benefits by reducing plastic waste, and cost savings.

How do I cancel my Jamuwildwater.co.uk subscription?

To cancel your Jamuwildwater.co.uk subscription, you would typically log into your customer account on their website and navigate to the “Subscriptions” or “Manage Subscriptions” section. If issues arise, contact their customer service.

Does Jamuwildwater.co.uk disclose its ingredients thoroughly?

The homepage highlights “prebiotic & bursting with botanicals!” “naturally flavoured sparkling water,” and “gut-friendly fibre,” indicating the main categories of ingredients, but detailed ingredient lists would be found on product pages. Supercove.co.uk Review

What is the ethical concern with functional beverages like Jamu Wild Water?

The ethical concern stems from the potential for consumers to rely on such products as a primary health solution, rather than focusing on a holistic diet and lifestyle, and the broad health claims that may not apply universally.

Are there any environmental concerns with Jamuwildwater.co.uk’s products?

As with any bottled beverage, the production, packaging, and shipping processes contribute to environmental impact, including plastic waste, though the company’s efforts to minimise this are not detailed on the homepage.

How does Jamuwildwater.co.uk support its customer reviews?

Jamuwildwater.co.uk displays customer testimonials directly on its homepage and provides a direct link to its profile on Reviews.co.uk, an independent review platform, to verify authenticity.

Why is plain water considered the best form of hydration from an ethical perspective?

Plain water is considered the best form of hydration from an ethical perspective because it is natural, essential, universally accessible (when purified), and does not require complex processing, marketing, or reliance on commercial products for fundamental human needs, promoting self-sufficiency and natural well-being.