jamessmithfencing.co.uk Pricing

Understanding the pricing structure of jamessmithfencing.co.uk is straightforward due to its clear display of product costs directly on the homepage. The website operates on a standard retail pricing model, with additional features like discounts and tiered pricing for bulk purchases.

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jamessmithfencing.co.uk Features

Basic Pricing Model

The most immediate aspect of their pricing is the dual display for each product:

• Ex-VAT and Inc-VAT Prices: For every item, such as the “Chisholm Hunter 1.8m Featheredge Board,” both the price excluding Value Added Tax (VAT) and the price including VAT are shown. This is £1.50 (ex-VAT) and £1.80 (inc-VAT) respectively. This transparency is highly beneficial for both individual customers and trade professionals who may account for VAT differently. This practice aligns with UK retail standards, where the final consumer price (inc-VAT) must be clear.
• Fixed Per-Unit Pricing: Most products are listed with a clear per-unit price, whether it’s for individual pickets, boards, or bags of postcrete. This makes it easy for customers to calculate total costs for their projects.

Promotional and Discounted Pricing

Jamessmithfencing.co.uk actively uses pricing strategies to incentivise purchases:

• “Special Price” and “Was” Pricing: Many items prominently feature a “Special Price” alongside a “Was” price, indicating a discount. For instance, the “Rutland ESM 20000i Mains Power Energiser 20J” is listed at “Special Price £661.04” down from “Was: £695.83,” showing a saving of “£34.79 OFF.” This is a common and effective e-commerce tactic to highlight value.
• “As low as” Pricing: This feature is used for products where the unit price decreases with quantity or for items available in various specifications that affect the price. For example, “Chisholm Hunter Postcrete Bag 20kg As low as £6.00” suggests a lower price per bag when purchased in larger quantities. Similarly, “Estate FX8/80/15 Galvanised X Knot 300M As low as £342.22” implies bulk savings. This is particularly appealing to trade customers or those undertaking larger projects.

Price Range of Products

The product list provided on the homepage indicates a wide range of prices, catering to different budgets and project scales:

• Low-Cost Items: Individual fencing components like “4” x 3/4″ Rounded Top Pickets” can be as low as £0.99 (ex-VAT) or £1.19 (inc-VAT). Postcrete bags are also relatively inexpensive, starting “As low as £6.00.”
• Mid-Range Items: Fencing panels, gates, and standard timber rails fall into this category. For example, the “San Remo Bowtop Panel 1.83m x 1.59 / 1.79m” is priced at £58.00 (ex-VAT) / £69.60 (inc-VAT).
• High-Value Items: The website also stocks significantly more expensive products, often related to agricultural or larger garden installations. Examples include:
  • “Rutland ESM 20000i Mains Power Energiser 20J”: Special Price £661.04 (ex-VAT) / £550.87 (inc-VAT).
  • “Forest Premium Radial Pergola”: £587.62 (ex-VAT) / £705.14 (inc-VAT).
  • “IAE Rotex Portable Cattle Handling System”: £5,065.00 (ex-VAT) / £6,078.00 (inc-VAT).
  • “Forest Xtend 2.5”: As low as £7,180.07 (ex-VAT) / £8,616.08 (inc-VAT), with a significant “£686.03 OFF.”

Payment and Currency

The currency selector “GBP EUR” suggests that the site might support transactions in both Great British Pounds and Euros, though the full implications for pricing (e.g., exchange rates, dynamic pricing) would require further investigation beyond the homepage. For UK customers, prices are clearly denominated in GBP.

Trade Account Pricing (Inferred)

The presence of a “Trade Account Form” strongly suggests that registered trade customers may benefit from special pricing tiers or volume discounts not available to standard retail customers. This is a common practice in the building and fencing supply industry, providing incentives for repeat business from professionals. These special prices would likely be revealed upon trade account approval and login. jamessmithfencing.co.uk Features

Overall, jamessmithfencing.co.uk operates with a transparent and competitive pricing model, utilising standard e-commerce features to showcase discounts and cater to both individual and professional buyers. The explicit display of VAT is a significant positive for clarity.