Dgmseo.com Review 1 by BestFREE.nl

Dgmseo.com Review

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Based on looking at the website dgmseo.com, it presents itself as a comprehensive resource for SEO services and education, primarily under the Salterra brand.

While the content is rich with detailed explanations of various SEO concepts, its structure and offerings suggest a mixed bag for a discerning user.

Overall Review Summary:

  • Website Focus: Primarily SEO services, training, and consultation.
  • Content Quality: High-quality, detailed explanations of SEO concepts On-page, Off-page, Technical, Semantic, eCommerce, Local, National, Negative, Franchise, White Hat, Black Hat SEO, Organic Link Building.
  • Transparency: Lacks clear, upfront pricing for specific services. Requires direct contact for quotes.
  • Ease of Use: Navigation is somewhat fragmented between dgmseo.com and salterrasite.com, which could be confusing.
  • Customer Service: Encourages direct calls and meeting scheduling for inquiries.
  • Ethical Stance: Strongly advocates for “White Hat SEO” and clearly explains the dangers of “Black Hat SEO,” which aligns with ethical business practices.
  • Refund Policy: A refund policy link is present, indicating some level of consumer protection.

The site provides extensive information on SEO methodologies, aiming to educate potential clients.

However, the lack of transparent pricing models and the reliance on external links to another domain salterrasite.com for core business information might raise questions for users seeking a streamlined experience.

While the content itself is educational and well-structured, the overall user journey for service acquisition isn’t as straightforward as it could be.

For those seeking professional SEO services, the detailed explanations on the site can be valuable, but the absence of immediate pricing details necessitates direct engagement.

Best Alternatives for Ethical Online Presence Building and Digital Marketing:

  • Semrush

    SEMrush

    • Key Features: Comprehensive SEO toolkit keyword research, site audit, backlink analysis, competitor analysis, content marketing tools, PPC, social media management, market research.
    • Average Price: Monthly plans start from around $129.95.
    • Pros: All-in-one platform, industry-leading data, extensive features for every aspect of digital marketing.
    • Cons: Can be expensive for small businesses, steep learning curve for new users, some features might be overkill for basic needs.
  • Ahrefs

    • Key Features: Strongest backlink checker, robust keyword research, site audit, content explorer, rank tracker. Focus on data-driven SEO.
    • Average Price: Monthly plans start from around $99.
    • Pros: Best-in-class backlink data, user-friendly interface, excellent content and educational resources.
    • Cons: Pricey for casual users, limited historical data on lower plans, some tools might require prior SEO knowledge.
  • Moz Pro

    • Key Features: Keyword Explorer, Link Explorer, Site Crawl, Rank Tracker, On-Page Grader. Emphasis on SEO education and community.
    • Pros: Reputable brand with strong SEO authority, good educational content, intuitive interface, helpful community.
    • Cons: Fewer features compared to Ahrefs or Semrush, some data can be less extensive, crawl limits can be restrictive on smaller plans.
  • Screaming Frog SEO Spider

    • Key Features: Website crawler for technical SEO audits broken links, redirects, meta data issues, duplicate content, site structure.
    • Average Price: Free version up to 500 URLs. paid license around £149 approx. $185 per year.
    • Pros: Highly powerful for technical SEO, one-time annual cost, invaluable for site audits.
    • Cons: Requires technical understanding, not a full-suite SEO tool, focuses solely on crawling.
  • Google Analytics

    • Key Features: Website traffic analysis, user behavior tracking, conversion tracking, real-time data.
    • Average Price: Free.
    • Pros: Essential for understanding website performance, integrates with other Google services, powerful insights into user behavior.
    • Cons: Can be overwhelming for beginners, data interpretation requires knowledge, not an SEO “optimization” tool but a monitoring one.
  • Google Search Console

    • Key Features: Monitors website performance in Google Search results, identifies crawl errors, provides keyword performance data, helps optimize content.
    • Pros: Direct data from Google, helps identify indexing issues, crucial for technical SEO and content optimization.
    • Cons: Data can be delayed, not as comprehensive for competitor analysis, requires linking to your website.
  • Surfer SEO

    • Key Features: Content editor for on-page SEO, keyword research, content planning, NLP Natural Language Processing integration for optimizing content.
    • Average Price: Monthly plans start from around $89.
    • Pros: Excellent for optimizing content for specific keywords, provides actionable recommendations, integrates with Google NLP.
    • Cons: Primarily focused on content, can be expensive for a single-purpose tool, requires a solid understanding of SEO principles to maximize.

Find detailed reviews on Trustpilot, Reddit, and BBB.org, for software products you can also check Producthunt.

IMPORTANT: We have not personally tested this company’s services. This review is based solely on information provided by the company on their website. For independent, verified user experiences, please refer to trusted sources such as Trustpilot, Reddit, and BBB.org.

Table of Contents

Dgmseo.com Review & First Look

Dgmseo.com, while ostensibly a distinct domain, operates primarily as a content hub providing in-depth explanations of Search Engine Optimization SEO services offered by Salterra Web Design & SEO. From a first glance, the website’s main purpose seems to be educational, serving to inform potential clients about the intricacies of SEO and establish Salterra’s expertise in the field. The homepage is rich with detailed descriptions covering various facets of SEO, from foundational concepts like On-page and Off-page SEO to more specialized areas such as eCommerce, Local, and National SEO. This depth of content is a significant strength, positioning the site as an authoritative source for understanding SEO.

However, a critical observation is the frequent redirection and linking to the salterrasite.com domain for core business functions, such as scheduling meetings, requesting quotes, and accessing the main blog.

This fragmentation between dgmseo.com and salterrasite.com could potentially create a disjointed user experience.

For instance, a user navigating dgmseo.com might find themselves clicking on a link expecting more information on that specific page, only to be taken to an entirely different domain.

While both domains are clearly linked under the Salterra brand, this cross-domain dependency might detract from a seamless user journey and raise questions about the primary identity of the service provider.

The site’s emphasis on “White Hat SEO” practices and its clear condemnation of “Black Hat SEO” tactics are commendable, signaling an ethical approach to digital marketing, which is crucial for building trust and ensuring sustainable online growth.

Navigating the Dgmseo.com Ecosystem

The website’s navigation provides a clear overview of the types of SEO services and educational content available. Key sections are dedicated to different SEO methodologies, allowing users to dive deep into topics relevant to their needs. For example, a user interested in improving their local business visibility can easily find a dedicated section on Local SEO Optimization. This structured approach to content delivery ensures that visitors can find specific information without much hassle, provided they are already familiar with the broad categories of SEO.

Key Navigational Elements:

  • Top Menu: Links to primary service categories like “Web Design,” “SEO,” “Marketing,” “Development,” and “Branding.”
  • Internal Content Links: Numerous anchor links within the main content body allow quick jumps to specific SEO sub-topics.
  • External Domain Links: Prominent calls to action like “Request A FREE Instant Website Audit” or “Schedule A Call with Terry & Elisabeth” consistently direct users to salterrasite.com, signaling that dgmseo.com acts more as a content front for the primary business website.

This dual-domain strategy, while perhaps intended to segment content or services, might confuse users expecting a fully integrated experience on dgmseo.com.

For instance, if a user lands on dgmseo.com from a search query, they might spend considerable time consuming content before realizing that the core business interactions occur on a different URL. Betatransfer.net Review

User Experience and Content Richness

The content on dgmseo.com is undeniably rich and informative.

Each section provides a detailed explanation of the SEO concept, its purpose, and the various techniques involved.

This is highly beneficial for users looking to educate themselves on SEO or understand Salterra’s approach to these services.

The use of bold text for key terms and bullet points for lists makes the information digestible, even for complex topics.

Content Highlights:

  • On-page SEO: Covers keyword research, content optimization, meta tags, URL structure, image optimization, internal linking, mobile-friendliness, page speed, and schema markup.
  • Off-page SEO: Discusses link building, social media marketing, content marketing, influencer outreach, brand mentions, online reputation management, and local SEO.
  • Technical SEO: Explores crawlability, indexability, site speed, mobile-friendliness, site architecture, secure connection HTTPS, structured data, broken links and redirects, and internationalization.
  • Ethical SEO Stance: Dedicated sections differentiating “White Hat SEO” and “Black Hat SEO” are particularly valuable, guiding users towards ethical and sustainable practices.

The site effectively leverages its content to demonstrate expertise.

For example, the detailed breakdown of “Technical SEO” goes beyond basic explanations, touching upon critical aspects like robots.txt files, canonical tags, and CDN utilization.

This level of detail suggests that Salterra possesses a profound understanding of the technical nuances required for effective SEO.

Dgmseo.com Pros & Cons

When evaluating dgmseo.com, it’s crucial to weigh its strengths against its weaknesses, particularly from the perspective of a user seeking professional SEO services or information.

The website offers a wealth of knowledge, but certain structural elements and the lack of immediate commercial transparency can impact the user experience. Cabinetsplusofpalmbeach.com Review

The Upside: Strengths of Dgmseo.com

The primary strength of dgmseo.com lies in its educational content. The site serves as a comprehensive resource for understanding various aspects of Search Engine Optimization. For anyone trying to grasp the complex world of SEO, the detailed explanations provided are a huge asset.

Key Pros:

  • Extensive Educational Content: Dgmseo.com offers in-depth, well-structured explanations of diverse SEO topics. From the basics of on-page and off-page SEO to advanced concepts like semantic SEO and technical optimization, the site covers a broad spectrum. This makes it an excellent learning hub for both beginners and those looking to deepen their understanding.
  • Clear Ethical Stance: The site explicitly differentiates between “White Hat SEO” and “Black Hat SEO,” vehemently discouraging the latter. This commitment to ethical practices builds trust and assures potential clients that the services offered are sustainable and compliant with search engine guidelines. This transparency about ethical conduct is a significant positive in an industry often plagued by questionable tactics.
  • Detailed Methodology Breakdown: For each SEO category, the website breaks down the techniques and strategies involved. For example, the “Technical SEO Optimization” section details crawlability, indexability, site speed, and structured data, providing a clear roadmap of how these aspects are addressed. This level of detail helps users understand the value and complexity behind effective SEO work.
  • Focus on Long-Term Growth: The emphasis on “White Hat SEO” and sustainable strategies signals a commitment to long-term success rather than quick, risky gains. This approach is more beneficial for businesses seeking enduring online presence and genuine organic growth.
  • Availability of Free Audit/Quote Options: While pricing isn’t direct, the site offers clear calls to action for a “FREE Instant Website Audit” and “Request A Quote For An Eye-Catching Website.” These entry points allow potential clients to engage without immediate financial commitment.

The Downside: Areas for Improvement

While the educational content is robust, dgmseo.com does have some notable drawbacks, particularly concerning user experience and commercial transparency.

Key Cons:

  • Lack of Direct Pricing Transparency: One of the most significant drawbacks is the absence of clear, upfront pricing for SEO services. While the site discusses the general cost of SEO optimization and various pricing models monthly retainer, project-based, hourly consulting, it never provides actual price ranges or package details for Salterra’s services. This forces potential clients to actively engage with the company for a quote, which can be a barrier for those simply trying to gauge affordability or compare options quickly.
  • Fragmented User Experience with Dual Domains: The constant redirection between dgmseo.com and salterrasite.com can be confusing. Many key calls to action, contact forms, and service pages lead away from dgmseo.com. This might make users question which domain is the primary service provider and could lead to a less cohesive browsing experience.
  • Call-to-Action Overload: While calls to action are essential, their prominent and repetitive placement on the homepage, often directing to external links, can feel somewhat overwhelming. The repetition of “Unlock Your Site’s Potential – Audit Today!” and “Speak with Our Web Design Specialists Today!” might detract from the informational flow.
  • Generalized Service Descriptions without Specificity: While the site explains what SEO is, it doesn’t offer specific case studies, client testimonials beyond general mentions of working closely with clients, or measurable results directly on dgmseo.com to demonstrate Salterra’s prowess. This makes it harder for a potential client to assess past performance or suitability for their unique business needs without further inquiry.

In summary, dgmseo.com excels as an educational resource, providing valuable insights into SEO.

However, its usability as a direct service acquisition platform is hampered by a lack of pricing transparency and a fragmented domain strategy.

For a user focused on efficient decision-making, these aspects could be a significant deterrent.

Dgmseo.com Alternatives

Given the in-depth focus on SEO services and digital marketing that dgmseo.com showcases, it’s clear that the site is targeting businesses looking to enhance their online visibility.

For those considering SEO services or comprehensive digital marketing tools, exploring alternatives that offer robust features, transparent pricing, and comprehensive support is crucial.

The following alternatives are reputable players in the SEO and digital marketing space, offering various tools and services suitable for different business needs. Dunlopmarketing.com Review

1. Semrush

Key Features: Semrush is an all-in-one marketing toolkit. It excels in keyword research, competitor analysis, site auditing, backlink analysis, content marketing, and even PPC and social media management. Its comprehensive dashboard allows users to monitor their website’s performance across various metrics. For content creators, its Content Marketing Platform helps in topic research, content idea generation, and optimizing articles for SEO.

SEMrush

Average Price: Monthly plans start from around $129.95 for the Pro plan, going up to $499.95 for the Business plan. Custom enterprise solutions are also available.

Pros:

  • Comprehensive: Offers a vast array of tools covering almost every aspect of digital marketing.
  • Industry-Leading Data: Provides extensive and accurate data for keywords, backlinks, and competitor insights.
  • User-Friendly Interface: Despite its complexity, Semrush has a relatively intuitive interface with clear reports.
  • Educational Resources: Provides a wealth of tutorials, webinars, and guides through its Semrush Academy.

Cons:

  • Cost: Can be quite expensive, especially for small businesses or individual users.
  • Learning Curve: The sheer number of features can be overwhelming for new users.
  • Data Limits: Lower-tier plans have limitations on data and queries, which might not be sufficient for large agencies.

2. Ahrefs

Key Features: Ahrefs is renowned for its backlink analysis capabilities, often considered the best in the industry. Beyond backlinks, it offers powerful tools for keyword research Keywords Explorer, site audits Site Audit, competitor analysis, content exploration Content Explorer, and rank tracking. Its emphasis is on providing actionable SEO insights through its vast data index.

Average Price: Monthly plans start from $99 for Lite, $199 for Standard, $399 for Advanced, and $999 for Enterprise. Annual billing offers a discount.

  • Superior Backlink Data: Unmatched in the quantity and quality of its backlink index, crucial for off-page SEO.

  • Intuitive Interface: Despite its power, Ahrefs is relatively easy to navigate, with clear visual representations of data.

  • Excellent Tutorials and Blog: Ahrefs’ blog is a leading resource for SEO education, providing practical guides and insights. Zynovo.com Review

  • Robust Keyword Research: Provides extensive keyword ideas, difficulty scores, and traffic estimations.

  • Content Gap Analysis: Helps identify keywords your competitors rank for but you don’t.

  • Price: Similar to Semrush, it can be a significant investment for smaller entities.

  • Limited Historical Data: Lower plans offer less historical data, which can be crucial for long-term trend analysis.

  • No PPC or Social Media Management Tools: More focused on SEO compared to broader marketing suites like Semrush.

3. Moz Pro

Key Features: Moz Pro offers a suite of SEO tools including Keyword Explorer, Link Explorer for backlink analysis, Site Crawl for technical audits, and Rank Tracker. It also provides a Local SEO tool for optimizing Google Business Profiles. Moz is well-known for its Domain Authority DA metric, which is widely used to gauge website authority.

Average Price: Monthly plans start from $99 for Standard, $179 for Medium, $299 for Large, and $599 for Enterprise.

  • Reputable Brand and Community: Moz is a well-established name in the SEO industry, known for its educational content and active community.

  • User-Friendly: Generally considered more accessible for beginners compared to Ahrefs or Semrush.

  • Strong Educational Content: Offers comprehensive guides, webinars Moz Academy, and a popular blog. Lowcostlifecover.ie Review

  • Domain Authority DA: A widely recognized metric for quick assessment of website authority.

  • Local SEO Tools: Specific features dedicated to local business optimization are a plus.

  • Less Comprehensive Data: Some users find its data index especially backlinks less extensive than Ahrefs or Semrush.

  • Fewer Advanced Features: May lack some of the granular analytical capabilities found in its competitors.

  • Crawling Limits: Lower-tier plans can have restrictive crawl limits for site audits.

4. Screaming Frog SEO Spider

Key Features: This is a powerful desktop program that crawls websites like a search engine bot. It’s indispensable for technical SEO audits, identifying broken links, redirect chains, duplicate content, missing meta tags, large images, and other on-site issues. It provides a detailed overview of a website’s technical health.

Average Price: Free for up to 500 URLs. paid license is £149 approximately $185 per year.

  • Highly Powerful for Technical SEO: Provides granular data on internal website structure and potential issues.

  • Affordable for Paid Version: The annual license is very cost-effective for the capabilities it offers.

  • Direct Control: Users can customize crawl settings to target specific areas of a website. Geminicomputers.com Review

  • Offline Functionality: Being a desktop application, it doesn’t require constant internet access for crawling.

  • Requires Technical Understanding: Best utilized by those with a solid grasp of technical SEO concepts.

  • Not an All-in-One Tool: Focuses solely on crawling and technical analysis, not keyword research or backlink analysis.

  • Data Export Dependent: Users need to export data to spreadsheets for in-depth analysis.

5. Google Analytics

Key Features: While not an SEO optimization tool itself, Google Analytics is fundamental for understanding website performance. It tracks website traffic, user behavior bounce rate, time on page, conversion paths, audience demographics, and source of traffic. It’s crucial for measuring the impact of SEO efforts.

Average Price: Free.

  • Free and Essential: A foundational tool for any website owner, providing invaluable insights without cost.

  • Direct Data from Google: Provides highly accurate data on how users interact with your site.

  • Integration with Other Google Services: Seamlessly integrates with Google Search Console, Google Ads, etc.

  • Customizable Reporting: Allows users to create custom dashboards and reports to track specific KPIs. Wlab.io Review

  • Not an Optimization Tool: It tells you what is happening, not why it’s happening or how to fix it from an SEO perspective.

  • Can Be Overwhelming: The sheer volume of data can be daunting for beginners.

  • Data Interpretation: Requires knowledge to correctly interpret data and translate it into actionable SEO strategies.

6. Google Search Console

Key Features: Google Search Console GSC is a free service offered by Google that helps website owners monitor their site’s performance in Google Search results. It identifies indexing issues, provides data on search queries keywords your site ranks for, shows crawl errors, and allows submission of sitemaps. It’s the primary channel for communication between your website and Google.

  • Direct from Google: Provides the most accurate data on how Google sees and ranks your site.

  • Identifies Critical Issues: Alerts you to crawl errors, security issues, and manual penalties.

  • Performance Reports: Shows which queries bring users to your site, average position, clicks, and impressions.

  • Index Coverage: Helps ensure your pages are being properly indexed.

  • Core Web Vitals: Provides insights into your site’s performance metrics crucial for user experience and ranking.

  • Data Delays: Data is not real-time and can sometimes be delayed. Choisir.com Review

  • Limited Competitor Data: Primarily focuses on your site’s performance, offering minimal competitor insights.

  • Not an Optimization Tool: Like Analytics, it highlights problems but doesn’t offer direct solutions or tools for fixing them within the platform.

7. Surfer SEO

Key Features: Surfer SEO is a content optimization tool that leverages Natural Language Processing NLP to help writers create SEO-friendly content. Its Content Editor analyzes top-ranking pages for a target keyword and provides recommendations on keyword density, word count, headings, and related terms. It also offers Keyword Research and Content Planner features.

Average Price: Monthly plans start from $89 for Basic, $179 for Pro, and $299 for Business.

  • Excellent for On-Page Content Optimization: Provides actionable recommendations for writing content that ranks.

  • NLP-Driven: Uses advanced algorithms to understand content relevance beyond simple keyword matching.

  • Time-Saving: Streamlines the content creation process by providing clear guidelines.

  • User-Friendly Interface: The content editor is intuitive and easy to use.

  • Content-Specific: Primarily focused on on-page content, not a full-suite SEO tool for technical or off-page needs.

  • Requires Human Oversight: While powerful, it’s a tool to guide writing, not replace human creativity and expertise. Waluda.com Review

  • Cost: Can be expensive if you only need content optimization and already have other SEO tools.

Dgmseo.com Features

Dgmseo.com, while primarily a content hub for Salterra’s SEO services, extensively details the features and methodologies employed in their SEO strategies.

The website breaks down SEO into several key areas, demonstrating a thorough understanding of the industry’s best practices.

These features are not merely listed but are explained with a level of detail that educates the visitor on the complexities of each component.

On-Page SEO Optimization

This section elaborates on optimizing elements directly within a website to improve its search engine rankings and user-friendliness.

The features highlighted are fundamental to any robust SEO strategy.

Key Features:

  • Keyword Research: Identifying high-value keywords that align with target audience search intent. This involves understanding what customers are searching for and tailoring content to those queries.
  • Content Optimization: Producing high-quality, informative, and engaging content that naturally incorporates target keywords. The emphasis is on natural language over keyword stuffing to ensure clarity and user engagement.
  • Meta Tags: Optimizing title tags, meta descriptions, and meta keywords. These are crucial for search engines to understand content context and for influencing click-through rates CTR from search results.
  • URL Structure: Creating clean, descriptive, and keyword-rich URLs for better user experience and search engine understanding.
  • Image Optimization: Using descriptive file names, alt tags, and captions for images, which improves accessibility and helps search engines understand image content.
  • Internal Linking: Establishing a logical link structure within the website to help users navigate and direct search engines to important pages, using descriptive anchor text.
  • Mobile-Friendliness: Ensuring responsive design for optimal user experience across all devices, a critical ranking factor for search engines.
  • Page Speed Optimization: Improving website loading times through image optimization, CSS/JavaScript minification, browser caching, and CDN usage, which enhances user experience and search rankings.
  • Schema Markup: Implementing structured data to provide search engines with additional contextual information about content, potentially enhancing rich snippets in SERPs.

Off-Page SEO Optimization

This area focuses on activities outside the website that improve its search engine ranking, credibility, and authority.

The website details how these external signals contribute to a stronger online presence.

  • Link Building: Acquiring high-quality, relevant, and authoritative backlinks. This is framed as earning “votes of confidence” from other websites, signaling valuable content. Strategies mentioned include guest blogging, broken link building, content promotion, and outreach.
  • Social Media Marketing: Promoting content on social platforms to increase brand awareness and drive traffic. While direct ranking impact is minimal, a strong social presence indirectly influences authority.
  • Content Marketing: Creating and sharing valuable content blog posts, videos, infographics to attract users, generate social shares, and earn backlinks.
  • Influencer Outreach: Collaborating with industry influencers to expand reach, gain credibility, and potentially earn backlinks.
  • Brand Mentions: Monitoring and encouraging mentions of the brand across the web, as even unlinked mentions can positively impact authority.
  • Online Reputation Management: Actively managing online reviews and feedback across platforms to improve perceived trustworthiness.
  • Local SEO: Optimizing for local searches, including Google Business Profile management, local citations, and positive customer reviews.

Technical SEO Optimization

This section delves into the technical aspects of a website that ensure search engines can efficiently crawl, index, and rank its content. Fire-risk-assessment-network.com Review

It emphasizes creating a robust technical foundation.

  • Crawlability: Ensuring search engine bots can easily access and discover website content through XML sitemaps, robots.txt management, and addressing crawl errors.
  • Indexability: Optimizing for search engine indexing using canonical tags to prevent duplicate content, proper pagination, and noindex tags where appropriate.
  • Site Speed: Implementing various optimizations to reduce loading times for better user experience and search engine favorability.
  • Mobile-Friendliness: Ensuring responsive design for all devices, crucial for mobile-first indexing.
  • Site Architecture: Developing a logical site structure with easy navigation and shallow depth for both users and search engines.
  • Secure Connection HTTPS: Implementing SSL certificates for secure browsing, which is a ranking factor and builds user trust.
  • Structured Data: Using schema markup to provide enhanced information to search engines for richer search results.
  • Broken Links and Redirects: Regularly checking for and fixing 404 errors and using 301 redirects for URL changes to maintain user experience and SEO value.
  • Internationalization: Using hreflang tags and localization for websites targeting multiple languages or regions.

Specialized SEO Optimizations

Beyond the core categories, dgmseo.com details several specialized SEO approaches tailored for specific business models or scenarios.

  • Semantic SEO Optimization: Focuses on understanding the context and meaning of search queries, leveraging entities people, places, concepts to align content with search engine understanding for enhanced relevance.
  • eCommerce SEO Optimization: Aims to improve visibility for online stores, covering product optimization, site structure, rich snippets, and image optimization specific to e-commerce.
  • Local SEO Optimization: Dedicated to improving visibility for location-specific searches, emphasizing Google Business Profile optimization, local citations, and reviews.
  • Negative SEO: A crucial educational section that describes unethical tactics link spamming, content scraping, fake reviews, hacking used to harm competitor rankings, and importantly, how to protect against them. This shows the ethical stance of Salterra.
  • Franchise SEO Optimization: Addresses the unique challenges of multi-location businesses, focusing on centralized brand strategy, location-specific pages, and individual Google Business Profiles for each franchise.
  • National SEO Optimization: Details strategies for businesses targeting a country-wide audience, emphasizing broad keyword research, comprehensive content, and national-level link building.
  • White Hat SEO Optimization: Emphasizes ethical and legitimate practices that adhere to search engine guidelines, focusing on high-quality content, user experience, and organic link building for sustainable growth.
  • Black Hat SEO Optimization: A counterpoint to White Hat SEO, this section details aggressive, unethical tactics keyword stuffing, cloaking, doorway pages, spammy backlinks, PBNs that violate guidelines and lead to penalties. This reinforces Salterra’s commitment to ethical practices.
  • Organic Link Building for SEO: Further elaborates on the ethical acquisition of backlinks by creating valuable and shareable content, guest blogging, being a valuable resource, and establishing genuine relationships.

How Much Does SEO Optimization Cost?

The question of SEO cost is a common one, and dgmseo.com addresses it by outlining the various pricing models typically found in the industry. However, it’s crucial to note that while the website explains how SEO is priced, it does not provide specific pricing details or packages for Salterra’s own services. Instead, it serves as an educational guide on industry standards, prompting potential clients to request a direct quote.

Understanding SEO Pricing Models

The website identifies several common models for SEO services:

  • Monthly Retainer: This is the most common model, where clients pay a recurring monthly fee for ongoing SEO services. These services typically include a range of activities such as keyword research, on-page optimization, technical SEO, link building, and regular reporting. The cost can vary significantly based on the level of service, the complexity of the website, and the competitiveness of the industry.
    • Typical Range: Dgmseo.com suggests these can range from $500 to over $5,000 per month. This wide range reflects the variability in service scope, from basic optimization for small businesses to comprehensive strategies for large enterprises.
  • Project-Based: For specific, defined SEO tasks, some businesses opt for a one-time fee. This could include a website audit, a content creation campaign for a set number of articles, or a targeted link-building initiative.
    • Typical Range: Project-based pricing can vary widely, from $1,000 to $20,000 or more, depending on the complexity and scope of the particular project. A full website overhaul and SEO implementation, for example, would naturally cost more than a single content piece optimization.
  • Hourly Consulting: SEO consultants might charge an hourly rate for their expertise, offering advice, guidance, and recommendations. This model is often preferred by businesses that need specific strategic insights or troubleshooting without committing to a full-service retainer.
    • Typical Range: Hourly rates are cited to range from $50 to $300 per hour, with the consultant’s experience and expertise being the primary determinants. Senior consultants with a proven track record would command higher rates.
  • Performance-Based: In this model, the SEO provider’s compensation is tied directly to the results achieved, such as improved search rankings, increased organic traffic, or specific conversions. This model is generally less common and can be challenging to implement accurately due to the many variables affecting SEO performance.
    • Considerations: Dgmseo.com notes that this model can be “more challenging to predict” regarding costs, as they depend on the actual performance of the SEO campaign. It requires clear, measurable KPIs and robust tracking.

Factors Influencing SEO Cost

Several factors contribute to the final price of SEO services, irrespective of the pricing model chosen:

  • Website Size and Complexity: Larger websites with many pages and complex structures generally require more extensive work. An e-commerce site with thousands of products will need a more involved SEO strategy than a small five-page informational website.
  • Industry Competition: Highly competitive industries e.g., finance, e-commerce, legal require more aggressive and sustained SEO efforts, which naturally drives up costs. Less competitive niches might see results with a lower investment.
  • Scope of Services: A basic SEO package focusing on on-page optimization will be less expensive than a comprehensive strategy that includes technical SEO, content marketing, link building, and local SEO.
  • Agency vs. Freelancer: Larger, more established agencies typically have higher overheads and thus charge more than individual freelancers. However, agencies often offer a wider range of expertise and resources.
  • Current SEO Health: A website with existing penalties, severe technical issues, or very low authority will require more intensive initial work to get it on track, impacting the overall cost.
  • Geographic Location of the Provider: SEO service costs can vary depending on the provider’s location, influenced by local economic conditions and wage scales.

Investment vs. Expense

The website correctly emphasizes that SEO is an ongoing process and should be viewed as a long-term investment rather than a one-time expense. Achieving sustainable results in search rankings takes time, consistent effort, and adaptability to algorithm changes.

Key Takeaways on Cost:

  • No Direct Pricing: Dgmseo.com does not offer specific price lists for Salterra’s services, requiring direct consultation.
  • Value-Based Approach: The site implicitly suggests that “cheap comes out expensive” in SEO, advocating for quality over low prices.
  • ROI Focus: Advises clients to evaluate the potential Return on Investment ROI of SEO, implying that higher investments can yield better long-term returns.

For potential clients, the absence of upfront pricing on dgmseo.com means that to get a precise understanding of costs, they must engage directly with Salterra through their “Free Quote” or “Schedule A Meeting” options.

This approach ensures a customized proposal but might deter those looking for immediate transparency and comparative pricing.

Dgmseo.com vs. Competitors

When evaluating dgmseo.com and by extension, Salterra’s SEO services against its competitors, the comparison isn’t straightforward. Wickedlimos.net.au Review

Dgmseo.com primarily serves as an extensive informational portal and a lead-generation tool for Salterra, a service-based agency.

Its “competitors” are therefore either other SEO agencies offering similar services or large-scale SEO software providers that offer tools for businesses to manage their own SEO.

Dgmseo.com Salterra as a Service Provider

Salterra, represented by dgmseo.com, positions itself as a full-service SEO agency.

Its primary offering is expert consultation and execution of SEO strategies for businesses.

Key Strengths as a Service Provider:

  • Personalized Service: Unlike software-only solutions, an agency offers tailored strategies, direct communication, and hands-on implementation specific to a client’s unique business goals and industry.
  • Comprehensive Strategy: Salterra’s content on dgmseo.com indicates a holistic approach covering all aspects of SEO on-page, off-page, technical, local, national, e-commerce. They aim to be an “all-in-one” solution in terms of service.
  • Expertise and Experience: The detailed explanations on dgmseo.com suggest a deep level of expertise within the Salterra team, capable of navigating complex SEO challenges. Their emphasis on “White Hat SEO” highlights an ethical and sustainable approach.
  • Time-Saving: For businesses that lack internal SEO expertise or time, hiring an agency offloads the entire burden of SEO strategy and execution.

Key Weaknesses as a Service Provider when compared to tools:

  • Cost: Agencies generally involve higher costs due to labor, expertise, and personalized attention, compared to subscribing to an SEO software.
  • Lack of Direct Transparency: As noted, dgmseo.com doesn’t offer upfront pricing, requiring direct engagement for quotes. This contrasts with software tools that list tiered pricing immediately.
  • Dependency: Clients become dependent on the agency for ongoing work, rather than building internal capabilities.
  • Scalability for Small Tasks: For very small, specific SEO tasks e.g., a quick site audit or keyword check, a full agency engagement might be overkill compared to using a dedicated tool.

Comparison with SEO Software Platforms e.g., Semrush, Ahrefs, Moz Pro

These platforms provide a suite of tools for businesses and marketers to perform SEO tasks themselves. They are not direct service providers but enable users to become their own SEO managers or to supplement agency work.

SEMrush

Strengths of SEO Software Platforms:

  • Cost-Effective for DIY: For businesses with internal marketing teams, subscribing to a tool is often significantly cheaper than hiring a full-service agency.
  • Empowerment and Control: Users have direct control over their SEO efforts, running audits, researching keywords, and tracking performance on demand.
  • Data Access: These platforms provide vast amounts of data keyword volumes, competitor backlinks, ranking positions that users can analyze.
  • Learning and Development: Many platforms like Semrush and Ahrefs offer extensive educational resources, enabling users to learn SEO as they go.
  • Transparent Pricing: Subscription tiers and costs are almost always clearly listed on their websites.

Weaknesses of SEO Software Platforms: Ohiopro.com Review

  • Requires Expertise and Time: Users need to understand SEO principles to effectively use the tools and interpret the data. This requires significant time investment in learning and execution.
  • Implementation Gap: The tools provide data and recommendations, but the user is responsible for implementing the changes on their website, which can be complex e.g., technical SEO fixes, content creation.
  • No Personalized Strategy: While tools offer insights, they don’t provide the tailored, hands-on strategic guidance an agency would.
  • Feature Overload: For beginners, the sheer number of features can be overwhelming, leading to underutilization.

Comparison with Other SEO Agencies

When comparing Salterra dgmseo.com to other SEO agencies, the distinctions often come down to niche specialization, proven track record, client testimonials, and pricing models.

Key Differentiators:

  • Niche Focus: Some agencies specialize e.g., local SEO for dentists, e-commerce SEO for fashion. Dgmseo.com showcases a broad range, implying a generalist approach to various SEO types.
  • Case Studies & Testimonials: Top agencies often feature detailed case studies with measurable results and numerous client testimonials. Dgmseo.com’s public-facing side on the dgmseo.com domain itself is heavy on informational content but light on specific, verifiable success stories or detailed client results. While a “Salterra Videos” link is present, leading to their main site, it doesn’t immediately feature client success stories prominently on dgmseo.com.
  • Service Level Agreements SLAs & Reporting: Reputable agencies provide clear SLAs and detailed reporting. Dgmseo.com mentions “reporting” within the context of monthly retainers, but specific examples are not provided.
  • Team Expertise and Size: Larger agencies often boast a larger team with diverse specializations e.g., dedicated content writers, technical SEO experts, link builders. Dgmseo.com mentions “Meet Terry Samuels” and “Podcast – Tech Talk with T & E,” highlighting key personnel, but the full team structure isn’t overtly detailed.

Conclusion on Comparison:

Dgmseo.com Salterra is best suited for businesses that:

  • Prefer to outsource their entire SEO strategy and execution to experts.
  • Have the budget for ongoing agency fees.
  • Value personalized, hands-on service over a DIY approach.
  • Are willing to engage directly for pricing and detailed proposals.

Conversely, SEO software platforms are ideal for businesses that:

  • Have in-house marketing teams with SEO knowledge.
  • Prefer a more budget-friendly, subscription-based model.
  • Want direct control and real-time data access for their SEO efforts.
  • Are comfortable with a learning curve to master complex tools.

Ultimately, the choice depends on a business’s internal resources, budget, and strategic preference for either outsourcing or in-housing their SEO endeavors.

Dgmseo.com positions Salterra as a knowledgeable, ethical service provider, but without more direct transparency on pricing and client results on the dgmseo.com domain itself, a full comparison against other specific agencies remains reliant on direct inquiry.

How to Cancel dgmseo.com Subscription

Based on the publicly available information on dgmseo.com, there isn’t an explicit “subscription” model offered directly on this particular domain. The website primarily serves as a content and lead-generation portal for Salterra Web Design & SEO services. Therefore, “canceling a dgmseo.com subscription” would likely translate to canceling an SEO service agreement, contract, or ongoing retainer with Salterra LLC, the parent company operating dgmseo.com and salterrasite.com.

The website does, however, link to a “Refunds” page on salterrasite.com/salterra-refund-policy/. This page is the most relevant resource for understanding Salterra’s policies regarding service termination and any associated refunds.

General Steps to Cancel an SEO Service Agreement with an Agency

Since dgmseo.com doesn’t offer a self-service cancellation portal, the process for terminating services with Salterra would generally follow standard agency-client contract cancellation procedures. These typically involve: Guestpost.uk Review

  1. Review Your Service Agreement/Contract:

    • Crucial First Step: Before taking any action, locate and thoroughly read the contract or agreement you signed with Salterra LLC. This document will outline the specific terms and conditions for cancellation, including:
      • Notice Period: Most agencies require a written notice period e.g., 30, 60, or 90 days before termination becomes effective. This allows them to gracefully transition services and potentially hand over assets.
      • Early Termination Fees: Check if there are any penalties or fees for canceling before the agreed-upon contract duration e.g., if you signed a 12-month contract and want to cancel after 6 months.
      • Refund Policy: The contract will detail if any unused portion of a prepayment or retainer is refundable, or if services are non-refundable. The Salterra refund policy page indicates that “Refunds are generally not issued for services rendered,” but states that specific refund requests “will be reviewed on a case-by-case basis.”
      • Asset Handover: The agreement should specify how digital assets e.g., website access, keyword research data, content, Google Analytics/Search Console access will be returned or transferred upon termination.
  2. Formal Written Notification:

    • Required: Do not rely on verbal communication. Send a formal written notice email or certified mail to Salterra, clearly stating your intent to cancel.
    • Include Key Details: In your notice, include your company name, the services you wish to cancel, the effective date of cancellation adhering to the notice period from your contract, and your contact information.
    • Request Confirmation: Ask for a written confirmation of your cancellation request and the effective termination date.
  3. Communication and Transition:

    • Open Dialogue: Be prepared for a discussion with Salterra regarding your decision. They may try to address your concerns or offer alternative solutions.
    • Data and Asset Transfer: Work with the agency to ensure a smooth handover of all relevant data, access credentials, and intellectual property. This might include website logins, analytics access, content drafts, keyword lists, and any other project-specific assets.
    • Final Invoice: Expect a final invoice covering services rendered up to the effective termination date, including any applicable early termination fees or non-refundable charges.

Salterra’s Refund Policy from salterrasite.com/salterra-refund-policy/

The refund policy page provides some general guidelines:

  • Service-Based: It emphasizes that “Salterra LLC offers services, not physical products.” This means refunds are tied to the completion and quality of services.
  • “Generally Not Issued”: “Refunds are generally not issued for services rendered once a project has commenced or services have been initiated.” This is a common stance for service-based businesses, as time and resources are expended.
  • Case-by-Case Review: “However, we understand that unique circumstances may arise, and specific refund requests will be reviewed on a case-by-case basis.” This leaves a small window for exceptions.
  • Satisfaction Clause: “If you are dissatisfied with our services for any reason, please contact us immediately to discuss your concerns. We are committed to finding a satisfactory resolution.” This suggests a willingness to address client issues.
  • Timeframe for Disputes: “All refund or dispute requests must be submitted within 30 days of the disputed charge or service completion date.” This is a critical timeframe to be aware of if you have a dispute.

Important Considerations:

  • No “Free Trial” Cancellation: Dgmseo.com does not appear to offer a “free trial” in the typical software-as-a-service SaaS sense. Any initial engagements, such as a “Free Instant Website Audit” or a “Schedule A Meeting,” are consultations, not trials of a service that would require cancellation.
  • Subscription vs. Retainer: While the prompt uses “subscription,” for an agency, it’s typically a service retainer or contract. The cancellation process will be governed by the terms of that contract.
  • Protect Your Assets: Ensure you have full ownership and access to your website, domain, and all SEO-related accounts Google Analytics, Google Search Console before and after termination. Change passwords after handing over access to any outgoing agency.

In essence, canceling services initiated via dgmseo.com requires direct communication with Salterra LLC, adhering to the terms outlined in your specific service agreement.

Always prioritize written communication and review your contract thoroughly to understand your rights and obligations.

FAQ

What is Dgmseo.com?

Dgmseo.com serves primarily as an informational hub and lead-generation platform for Salterra Web Design & SEO, providing in-depth explanations and resources about various Search Engine Optimization SEO services and methodologies.

Is Dgmseo.com a separate SEO company or part of Salterra?

Based on the website’s content and frequent linking, Dgmseo.com is a content domain owned and operated by Salterra LLC, serving to elaborate on the SEO services offered by Salterra Web Design & SEO.

What kind of SEO services does Dgmseo.com Salterra offer?

Dgmseo.com details a wide range of SEO services including On-page SEO, Off-page SEO, Technical SEO, Semantic SEO, eCommerce SEO, Local SEO, National SEO, Franchise SEO, and Organic Link Building.

Does Dgmseo.com offer transparent pricing for its services?

No, Dgmseo.com does not provide specific pricing details or package costs directly on the website. Voxfree.com Review

It explains various SEO pricing models monthly retainer, project-based, hourly but requires direct contact e.g., via a “Free Quote” or “Schedule A Meeting” for actual service costs.

What is the “Free Instant Website Audit” mentioned on Dgmseo.com?

The “Free Instant Website Audit” is a call to action on Dgmseo.com that directs users to a tool on salterrasite.com, likely providing a quick, automated analysis of a website’s SEO health, serving as a lead capture mechanism for Salterra.

Does Dgmseo.com support White Hat SEO or Black Hat SEO?

Dgmseo.com strongly advocates for “White Hat SEO” practices, detailing ethical and sustainable methods for improving search rankings.

It also explicitly explains and discourages “Black Hat SEO” tactics, highlighting their unethical nature and potential for penalties.

Can I learn about SEO on Dgmseo.com?

Yes, Dgmseo.com offers extensive educational content, providing detailed explanations of various SEO concepts, strategies, and techniques, making it a valuable resource for learning about SEO.

Is Dgmseo.com mobile-friendly?

Yes, the website mentions the importance of “Mobile-First Web Design” and “Mobile-Friendliness” as key SEO factors, implying that their own site adheres to these principles to provide a good user experience across devices.

How do I contact Salterra via Dgmseo.com?

Dgmseo.com provides multiple calls to action for contacting Salterra, including scheduling a meeting with Terry & Elisabeth, requesting a free quote, or calling a provided phone number 602 641-9797. These actions often redirect to the main salterrasite.com domain.

What is the purpose of having two domains, Dgmseo.com and Salterrasite.com?

While not explicitly stated, the likely purpose is to segment content or focus.

Dgmseo.com appears to be a specialized content hub for SEO knowledge, while salterrasite.com serves as the primary business website for Salterra Web Design & SEO services.

Does Dgmseo.com offer a free trial of its services?

No, Dgmseo.com does not offer a free trial in the traditional sense of a software-as-a-service. Nowescape.com Review

It provides free consultations or audits, but not a trial period for ongoing SEO services.

How do I cancel a service agreement initiated through Dgmseo.com?

To cancel a service agreement likely a retainer or contract with Salterra LLC, you would need to refer to your specific contract terms, typically involving formal written notice within a specified period e.g., 30-90 days and adherence to any cancellation clauses or fees.

What is Salterra’s refund policy for SEO services?

According to the refund policy linked from Dgmseo.com on salterrasite.com, refunds are generally not issued for services once a project has commenced.

However, specific requests are reviewed on a case-by-case basis, and any disputes must be submitted within 30 days of the charge or service completion.

What types of SEO optimization does Dgmseo.com elaborate on?

Dgmseo.com elaborates on On-page, Off-page, Technical, Semantic, eCommerce, Local, National, Negative, Franchise, White Hat, and Black Hat SEO optimization.

Does Dgmseo.com provide information on local SEO?

Yes, Dgmseo.com has a dedicated section on “Local SEO Optimization” which covers aspects like Google Business Profile optimization, local citations, local keyword optimization, and managing reviews for local businesses.

What is “Negative SEO” according to Dgmseo.com?

Negative SEO, as explained on Dgmseo.com, refers to unethical and malicious tactics e.g., link spamming, content scraping, fake negative reviews, hacking used to sabotage a competitor’s search engine rankings, which Salterra strongly advises against.

Are there any educational courses or masterclasses mentioned on Dgmseo.com?

Yes, the website links to “Advanced Schema Course” seouniversity.net/schema-training-course/ and “On-Page SEO Masterclass” salterrasite.com/masterclass-on-page-siloing-and-schema-training/, indicating educational offerings beyond direct service provision.

Does Dgmseo.com mention specific SEO tools or software?

While Dgmseo.com doesn’t explicitly promote or recommend specific SEO tools, its comprehensive descriptions of SEO processes like site audits, keyword research, backlink analysis imply the use of industry-standard professional SEO software by Salterra.

How does Dgmseo.com explain the importance of content in SEO?

Dgmseo.com repeatedly emphasizes that “Content is king,” stressing the importance of high-quality, informative, and engaging content written in natural language, rather than just optimizing for keywords, to resonate with both users and search engines.

What is the significance of entities in SEO, according to Dgmseo.com?

Dgmseo.com explains that entities people, places, organizations, concepts play a vital role in Semantic SEO.

By incorporating relevant entities, search engines can better understand the context and meaning of content, leading to more accurate and relevant search results.



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