How Rajupandey.net Works: An Overview of the Process

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Based on the homepage text, Rajupandey.net outlines a clear, albeit condensed, process for engaging with their Google Ads optimization services.

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The workflow is designed to be straightforward, moving from initial contact through an analysis phase and culminating in a strategic roadmap for campaign improvement.

The entire approach is centered around a “free” initial consultation and audit, which serves as the entry point for potential clients.

The Step-by-Step Engagement

The process can be broken down into distinct stages as described on the website:

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  1. Initiation: Schedule Your Strategy Session

    • The primary call-to-action on the entire website is to “Schedule Your Google Ads Strategy Session With Raju.” This is the first and most crucial step for any prospective client.
    • The session is described as a “friendly tour, not a sales pitch,” implying a low-pressure environment focused on providing value.
    • Action for User: Click the scheduling link to cal.com and book a 60-minute slot.
  2. Initial Audit: Free Google Ads Account Analysis

    • Upon scheduling, the “Google Ads Specialist” (Raju Kumaar Pandey) will conduct an analysis. This is the promised “comprehensive audit worth ₹15,000, absolutely free.”
    • The purpose of this analysis is to “discover untapped potential” and identify areas for improvement within the client’s existing Google Ads campaigns.
    • Key Deliverable: Actionable insights to boost conversions and reduce wasted spend.
  3. Detailed Review and Optimization Focus Areas

    • The website details three core areas of review that will be covered during this analysis phase:
      • Google Ads Tracking & Goals Review: Verifying correct tracking setup, focusing on key performance indicators (KPIs), and ensuring alignment with revenue and ROI goals. This is crucial as “broken/incorrect tracking is a hugely common problem.”
      • Conversion Rate Review & Optimization: Analyzing the client’s landing pages or online store to provide “fast fixes that will multiply your conversion rate.” This aims to ensure that paid clicks actually convert into leads or customers.
      • Google Ads Campaigns Review & Optimization: Determining if the account is set up correctly, identifying areas of “money being wasted and eaten up by Google,” and pinpointing where “money is being left on the table.” This involves working out where to focus spend (80/20 principle).
    • Purpose: To diagnose current issues and pinpoint opportunities for immediate improvement.
  4. Strategic Roadmap Development: The 90-Day Plan Irsplus.com Alternatives

    • The culmination of the analysis is the “90 Day Google Ads Growth Roadmap.”
    • This is described as “A plan for the next 30-90 days that if implemented will result in fast, dramatic increases in conversions, sales and return, and set your account up for long term success.”
    • Key Deliverable: A clear, actionable strategy document for the client to follow.
  5. Potential Implementation and Ongoing Partnership

    • While not explicitly detailed as a separate step after the initial free audit, the site implicitly suggests ongoing service through phrases like “I Will Help You Scale Your Google ads Campaign by 30% in 3 months” and the mention of “Google ads Strategy Implementation.”
    • This implies that the free audit and roadmap are intended to lead to a paid engagement where Rajupandey.net (or Raju Kumaar Pandey) manages or advises on the implementation of the recommended strategies.

What’s Not Explicitly Covered

While the process appears logical for an initial consultation, the website does not detail several key aspects of what happens after the “friendly tour” and roadmap delivery:

  • Pricing for Ongoing Services: The cost of implementing the 90-day roadmap or continuous management is not mentioned.
  • Contractual Terms: There’s no information on service agreements, payment schedules, or cancellation policies for paid services.
  • Communication Protocols: How often will clients communicate with the specialist? What reporting is provided for ongoing management?

In essence, Rajupandey.net works by offering a compelling, no-cost initial assessment designed to showcase expertise and identify problems, leading to a tailored strategy.

The implicit goal is to convert these free consultations into long-term, paid client relationships for Google Ads management.

The website’s simplicity serves this funnel, but the lack of comprehensive information regarding the business’s terms and ongoing operations is a significant gap in transparency. Irsplus.com Pricing

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