Who Owns Thirtyfourpointfour.com?

Understanding the ownership of an online business can provide valuable insights into its legitimacy and operational practices.

While thirtyfourpointfour.com clearly states it’s a “London based micro-enterprise” with a “big social conscience,” the WHOIS data provides a deeper, albeit general, look at the registration details.

The website also dedicates a page to “The Founder,” indicating a desire for transparency about the individual behind the brand.

WHOIS Information Analysis

The WHOIS record for thirtyfourpointfour.com reveals that the domain is registered through Register SPA, an Italian registrar. The creation date, November 26, 2013, and the registry expiry date, November 26, 2025, show a consistent and long-term registration. While WHOIS data typically masks registrant details for privacy, the registrar information confirms the domain is professionally managed.

• Registrar: Register SPA (an established domain registrar).
• Creation Date: 2013-11-26 (indicating long-term operation).
• Domain Status: “ok” (no active issues or holds).
• Name Servers: NS0.LCN.COM, NS1.LCN.COM, NS2.LCN.COM (indicating hosting with LCN, a UK-based hosting provider).

“The Founder” Transparency

The presence of a dedicated “The Founder” page within the “About” section is a significant trust signal.

This level of personal transparency is often seen in ethical, mission-driven small businesses.

It allows customers to connect with the brand’s origins and the individual’s vision behind it, fostering a sense of authenticity and accountability.

• Dedicated Page: “The Founder” page under the “About” section.
• Personal Connection: Aims to humanize the brand by introducing its originator.
• Vision & Motivation: Likely explains the founder’s inspiration and commitment to natural, ethical skincare.

Business Structure and Size

The website describes itself as a “small business” and a “London based micro-enterprise.” This self-description indicates a focused operation, likely with a small team. Sellcarus.com Review

This information helps set expectations for customer service interactions and product availability, reinforcing the personal touch that often accompanies smaller, artisanal brands.

• Scale: Self-identified as a “small business” and “micro-enterprise.”
• Location: Based in London, UK.
• Operational Model: Implies a hands-on approach to product creation (“handmade, in small batches”).

Brand Ethos and Operational Values

The ownership’s commitment to ethical practices is evident throughout the website. This includes:

• Cruelty-Free: Products tested on friends, not animals.
• Ethical Sourcing: All ingredients are sourced ethically.
• Sustainability: Emphasis on minimizing waste through the “Cradle to Cradle programme” and reusing receptacles.
• Social Responsibility: Donation of a percentage of sales to the Natural Beekeeping Trust.

These values are not just marketing slogans but appear to be deeply integrated into the business model, suggesting an ownership that prioritizes impact over pure profit, a characteristic often found in purpose-driven ventures.

• Core Values: Nature-conscious, ethically driven, socially responsible.
• Transparency in Practices: Details specific programs and donation percentages.
• Consistency: The messaging regarding ethics and sustainability is consistent across the site.

What Are the Benefits of Using Bnbzest.com?